Adelle Ki - Profile and Journalist Details
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Adelle Ki
Verified
Editorial Intern, HYPEBEAST
Beats
Entertainment Travel Theme Parks
Anything considered. I love research.
Content
By Adelle Ki| HYPEBEAST Verified 1 of 2 2 of 2 Justin Bieber is stepping into the fashion world once again, this time with his new brand, SKYLRK. After months of teasing, he’s finally unveiled a first look at the label’s footwear lineup, featuring chunky sandals and sleek low-top sneakers. The sandals arrive in six bold colorways, each with a thick, chiseled sole and covered toe design.
By Adelle Ki| HYPEBEAST Verified Music 14 Mins ago Renowned for redefining contemporary cinema through critically acclaimed films such as Everything Everywhere All At Once, Moonlight and Lady Bird, A24 is now turning its creative attention toward the music industry. The company teased its new project, A24 Music, with a cryptic Instagram post. The message, “A24 Music. Stay tuned,” appeared alongside a retro record, sparking excitement and curiosity online.
By Adelle Ki| HYPEBEAST Verified 1 of 2 2 of 2 Justin Bieber is stepping into the fashion world once again, this time with his new brand, SKYLRK. After months of teasing, he’s finally unveiled a first look at the label’s footwear lineup, featuring chunky sandals and sleek low-top sneakers. The sandals arrive in six bold colorways, each with a thick, chiseled sole and covered toe design.
Company Info
HYPEBEAST
Hypebeast is a prominent global platform for contemporary culture and lifestyle, founded in 2005 by Kevin Ma. Originally an underground blog focused on sneaker drops, it has grown into a leading source for news and trends in streetwear and fashion. Headquartered in Hong Kong, Hypebeast has established itself as a significant influencer in the fashion industry. The company operates through several divisions, including Hypemedia, which provides editorial content on fashion and lifestyle, and Hypemaker, an in-house creative agency for content creation and advertising. Hypebeast also features HBX, an e-commerce platform that offers a wide range of products from over 250 global brands, including Adidas Originals and Stussy. Additionally, Hypebeast publishes a quarterly print magazine that covers fashion and lifestyle trends, and it provides advertising services targeting millennials aged 18 to 35. With a strong social media presence, Hypebeast engages a global audience across more than 80 markets.
Manchester, United Kingdom
+852 3563 9035
Founded: 2005