Aimée McLaughlin - Profile and Journalist Details
Find journalists that align with your industry, location and vision. Unlock Aimée McLaughlin's full journalist profile, including location, coverage topics, current employer, biography and preferences. Sign up today and start building journalist relationships that fuel your startup's growth.
Get connected with journalists today
Aimée McLaughlin
Verified
Senior Writer, Creative Review
London
Beats
Tourism , Ports , Airports
Non-local news and events
Content
By Aimée McLaughlin Verified| Creative Review Verified Penguin’s story started in 1935 with the simple idea that quality literature shouldn’t cost more than a packet of cigarettes. Despite scepticism from publishers and booksellers, when founder Allen Lane launched his publishing company he sparked a paperback revolution in the UK. Within a year, three million Penguins had made it to readers’ shelves. Fast-forward 90 years, and Penguin’s mission – to make books for everyone – remains the same.
By Aimée McLaughlin Verified| Creative Review Verified Some trips leave you with physical souvenirs when you return home, but the ones that stay with you often leave behind something less tangible. This is the idea at the heart of luggage brand Away’s new campaign, led by American Haiku. The campaign film is a collaborative effort between multi-hyphenate musician FKA twigs (who’s already directed several of her own music videos), her creative partner Jordan Hemingway, and Academy Award-nominated cinematographer Lukasz Zal.
By Aimée McLaughlin Verified| Creative Review Verified Penguin’s story started in 1935 with the simple idea that quality literature shouldn’t cost more than a packet of cigarettes. Despite scepticism from publishers and booksellers, when founder Allen Lane launched his publishing company he sparked a paperback revolution in the UK. Within a year, three million Penguins had made it to readers’ shelves. Fast-forward 90 years, and Penguin’s mission – to make books for everyone – remains the same.
Company Info
Creative Review
Creative Review is a multi-platform media brand that focuses on commercial creativity. Established in 1980 as a print magazine, it now operates across digital, print, and social media channels. The brand serves as a hub for analysis, commentary, and inspiration in various creative industries, including design, advertising, photography, film, branding, fashion, and music. The company provides industry-specific insights through investigative journalism, opinion pieces, and case studies. It publishes four annual issues of its print magazine, including *The Annual*, which showcases award-winning creative work. Creative Review also offers daily online articles, a digital archive of past issues, and advertising solutions tailored for creative professionals. Additionally, it collaborates with industry leaders for branded content and sponsorships. With a global audience of over 3 million professionals, Creative Review is part of Xeim, a portfolio of marketing and creative industry brands.
'+44 20 7292 3703
Founded: 1980