Alex Peters - Profile and Journalist Details
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Alex Peters
Verified
Editor, Dazed Media
London
Beats
Fashion, travel beauty, lifestyle food & drink, fitness social media
Anything not related to watches or jewelry.
Content
By Alex Peters Verified| Dazed Magazine Verified When it comes to conversations around sustainability in beauty, a lot of the focus is placed on packaging. This is understandable, considering an estimated 120 billion units of packaging are produced by the industry every year (contributing to the loss of 18 million acres of forest annually), and 70 per cent of the industry’s waste is attributed to its packaging. But the buck doesn’t stop at influencer gifting, superfluous plastic and unrecyclable pumps.
By Alex Peters Verified| Dazed Magazine Verified It’s always revealing to see who brands single out to be their ambassadors or faces of campaigns. Buzzy brands like Skims or Heaven will jump on viral moments to create viral moments – Skims’s Valentine’s campaign with White Lotus BFFs Beatrice Grannò and Simona Tabasco, for example – gaming the algorithm and becoming cultural archives of what became cool when.
By Alex Peters Verified| Dazed Magazine Verified When it comes to conversations around sustainability in beauty, a lot of the focus is placed on packaging. This is understandable, considering an estimated 120 billion units of packaging are produced by the industry every year (contributing to the loss of 18 million acres of forest annually), and 70 per cent of the industry’s waste is attributed to its packaging. But the buck doesn’t stop at influencer gifting, superfluous plastic and unrecyclable pumps.
Company Info
Dazed Media
DAZED Magazine, originally known as Dazed & Confused, is a British fashion, culture, and arts magazine founded in 1991 by Jefferson Hack and photographer Rankin. It started as a DIY zine and has grown into a global media group that inspires creatives in various fields, including fashion, art, music, and entertainment. DAZED Magazine publishes 12 print issues a year and offers a digital version with daily updates on DazedDigital.com. The platform features interactive projects, exclusive music and fashion films, and additional editorial content. Dazed Media also collaborates with the creative community through talent activations, empowering documentarians and culture creators. With a strong social media presence, DAZED engages its audience and promotes its content effectively. Headquartered in London, Dazed Media operates under the mantra of "Generation Forever," focusing on youth culture and the power of new ideas. The magazine has significantly influenced cultural trends and has been instrumental in launching the careers of many emerging talents.
Guildford, London, United Kingdom
+44 20 7336 0766
Founded: 1991