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Alexandra Pauly

Alexandra Pauly

Verified

Founder, Biche

New York

Final Covers

Entertainment, Home, Shopping , Celebrity Beauty, Music

Journalist Type

Seniority Positions

Industries

-

Medium Formats

Content

Total articles 3725

  • Is Wearing Perfume on a Plane Okay?

    By Alexandra Pauly| The Cut Verified Photo-Illustration: by The Cut; Photos: Getty Images For more of the Cut’s favorite fashion, beauty, and home finds, sign up for the weekly Cut Shop Newsletter. It hit me as soon as I boarded: an unmistakable mix of cotton candy, hot metal, and heady jasmine. Someone on my flight was wearing Baccarat Rouge 540, the unapologetically loud perfume by Maison Francis Kurkdjian that began going TikTok-viral in 2021. Everyone could smell it.

    By Alexandra Pauly · The Cut

    Apr. 07, 2025

  • A$AP Rocky Adds Ray-Ban Creative Director to His Resume

    By Alexandra Pauly| Highsnobiety Verified A$AP Rocky is adding a new role to his already stacked résumé: creative director of Ray-Ban. The move marks a first for the eyewear giant, whose Wayfarer and Aviator frames have remained pop-culture classics since the brand's inception in 1936. According to a press release issued on February 21, A$AP Rocky is the first to hold this title at Ray-Ban. “I’ve always admired Ray-Ban’s ability to stay true to its roots while constantly evolving,” Rocky said.

    By Alexandra Pauly · Highsnobiety

    Feb. 21, 2025

  • Is Wearing Perfume on a Plane Okay?

    By Alexandra Pauly| The Cut Verified Photo-Illustration: by The Cut; Photos: Getty Images For more of the Cut’s favorite fashion, beauty, and home finds, sign up for the weekly Cut Shop Newsletter. It hit me as soon as I boarded: an unmistakable mix of cotton candy, hot metal, and heady jasmine. Someone on my flight was wearing Baccarat Rouge 540, the unapologetically loud perfume by Maison Francis Kurkdjian that began going TikTok-viral in 2021. Everyone could smell it.

    By Alexandra Pauly · The Cut

    Apr. 07, 2025

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