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Alice Greaves

Alice Greaves

Verified

Editor, Financial Promoter

Final Covers

fashion, healthAll areas of affiliate shopping, nutrition beauty, tech including home, and pets.

Doesn’t Cover

I have covered industry news but I am looking to move away from that.

Journalist Type

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Seniority Positions

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Industries

Medium Formats

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Content

Total articles 161

  • HSBC casts the net wider for future marketing stars

    By Alice Greaves Verified| Financial Promoter Verified Diversity of thought, fresh perspectives, and a range of never-imagined skills are just three things on offer to financial services marketing managers considering out-of-sector recruitment. In an industry hoping to attract new talent and reduce the average age of its customer base, leveraging the new ideas brought by other sectors is crucial to cut through the noise and diversify content.

    By Alice Greaves Verified · Financial Promoter

    Jun. 03, 2024

  • HSBC launches global airport takeover

    By Alice Greaves Verified| Financial Promoter Verified HSBC has launched a global brand campaign aimed at both consumers and business owners. Located throughout airports across the globe, the campaign – “life is rarely a straight line” – positions the bank as a trusted partner for when life takes an unexpected turn. Steve John, chief communications and brand officer at HSBC, took to LinkedIn to announce the campaign and encourage travellers to engage with it. “HSBC has helped its clients navigate many periods of uncertainty over the past 159 years.

    By Alice Greaves Verified · Financial Promoter

    May. 30, 2024

  • HSBC casts the net wider for future marketing stars

    By Alice Greaves Verified| Financial Promoter Verified Diversity of thought, fresh perspectives, and a range of never-imagined skills are just three things on offer to financial services marketing managers considering out-of-sector recruitment. In an industry hoping to attract new talent and reduce the average age of its customer base, leveraging the new ideas brought by other sectors is crucial to cut through the noise and diversify content.

    By Alice Greaves Verified · Financial Promoter

    Jun. 03, 2024

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Company Info

Financial Promoter