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Alyssa Boyle

Alyssa Boyle

Verified

Associate Editor, AdExchanger

New York

Final Covers

News and Features

Doesn’t Cover

Spirits, beer

Journalist Type

-

Seniority Positions

Medium Formats

-

Content

Total articles 580

  • Western Union Media Network Taps Magnite to Expand Advertising Capabilities

    By Alyssa Boyle| magnite.com@ Magnite Team April 16, 2025 | 3 min read New York – April 16, 2025 – Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company, today announced an agreement with Western Union to support growth of the financial services company’s new Media Network business. In doing so, Magnite will provide Western Union with technology to buy media as an advertiser and monetize its owned media.

    By Alyssa Boyle · magnite.com

    Apr. 16, 2025

  • Samsung Ads and Magnite Deepen Partnership to Enhance Audience Addressability in Streaming TV

    By Alyssa Boyle| magnite.com@ Global TV OEM leader will leverage Magnite Access to monetize and activate dataNew York – April 9, 2025 – Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company, today announced an expanded global partnership with Samsung Ads, the advanced advertising division of Samsung Electronics. From 2023 to 2024, Samsung Ads saw double-digit percentage gross revenue growth on the Magnite Streaming SSP as a result of their successful collaboration.

    By Alyssa Boyle · magnite.com

    Apr. 09, 2025

  • Western Union Media Network Taps Magnite to Expand Advertising Capabilities

    By Alyssa Boyle| magnite.com@ Magnite Team April 16, 2025 | 3 min read New York – April 16, 2025 – Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company, today announced an agreement with Western Union to support growth of the financial services company’s new Media Network business. In doing so, Magnite will provide Western Union with technology to buy media as an advertiser and monetize its owned media.

    By Alyssa Boyle · magnite.com

    Apr. 16, 2025

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Company Info

AdExchanger

POWER magazine is a long-established publication in the energy sector, having been in operation since 1882. It focuses on the power generation industry, providing in-depth coverage of technology, trends, and innovations. The magazine serves as a valuable resource for professionals and stakeholders, offering insights into the latest developments and challenges in the field. The magazine features a variety of editorial content, including articles, interviews, and analyses on power generation technologies and market trends. It also covers significant industry events and conferences, highlighting new technologies and innovations. Available in both print and digital formats, POWER magazine caters to a diverse audience, including utilities, equipment suppliers, consulting firms, and regulatory bodies. Through its content, it facilitates knowledge sharing and discussion among industry leaders.

Knoxville, United States

+1 301-354-2000

Founded: 1882