Andrés Lichtveld - Profile and Journalist Details
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Andrés Lichtveld
Verified
Director of Sports Content, Canela Media
Miami
Beats
Sport , Rugby , Politics
Content
Company Info
Canela Media
Canela Media is a technology-driven media company focused on serving Hispanic and Latinx audiences with culturally relevant content and innovative advertising solutions. Founded by CEO Isabel Rafferty Zavala, it has become one of the largest Latino-owned media companies in the U.S. The company aims to deliver authentic content through advanced technology, enhancing multicultural audience engagement. Canela Media operates Canela.TV, a free, ad-supported streaming platform that offers on-demand content and live channels, including original programming, specialized channels like Canela Music and Canela Kids, and classic telenovelas. Additionally, Canela Audience Solutions provides a data-driven advertising platform that targets U.S. Hispanic audiences across various streaming services. The company collaborates with brands to create culturally tailored ad campaigns and emphasizes technological innovation and strategic partnerships to expand its reach and content offerings.
New York, New York, United States
'+1 619-356-0270
Founded: 2019