Aron Schatz - Profile and Journalist Details
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Aron Schatz
Verified
Editor-in-Chief, ASELabs
New York
Beats
leadership, content creation, ethical technologytechnology, IT career development, mentoring workplace culture, AI integration, generational dynamics diversity and inclusion, innovation
Content
By Aron Schatz Verified| InContext@ Online video offers tremendous reach and growth potential for advertisers and publishers alike. But disparate technologies and fragmented metrics have been longtime pain points. There’s a clear need for a solution that can bring standardization, interoperability and improved efficiency to the industry. That solution might finally be on its way with the Interactive Advertising Bureau’s unveiling of their ambitious Advanced TV initiative.
By Aron Schatz Verified| InContext@ Online video offers tremendous reach and growth potential for advertisers and publishers alike. But disparate technologies and fragmented metrics have been longtime pain points. There’s a clear need for a solution that can bring standardization, interoperability and improved efficiency to the industry. That solution might finally be on its way with the Interactive Advertising Bureau’s unveiling of their ambitious Advanced TV initiative.
Company Info
ASELabs
New York, United States