Ben McKimm - Profile and Journalist Details
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Ben McKimm
Verified
Journalist, Man of Many
Sydney
Beats
Biography
Ben has a Bachelor's Degree (Media, Technology and the Law) from Macquarie University. Outside of his studies, he has spent the last decade heavily involved in the sneaker, automotive, technology and fashion world. Turning his passion and expertise into a Staff Writers role at Man of Many where he continues to write about everything that interests the modern man. Conducting car reviews on both the road and track, hands-on reviews of cutting-edge technology and employs a vast knowledge in the space of fashion and sneakers to his work. One day he hopes to own his own brand.
Automotive , Fashion, Technology, Pop culture, Sneakers , Whiskey, Wine
style, trends
Content
Company Info
Man of Many
Man of Many is Australia's largest men's lifestyle media platform, founded in 2012 by Scott Purcell and Frank Arthur. Initially a side project, it became a full-time venture in 2016. The platform has grown significantly, reaching over 2.1 million readers monthly and boasting a social media following of 900,000. Recognized as Brand of the Year at the 2021 Mumbrella Publish Awards, it emphasizes sustainability and has operated as a carbon-neutral publication since 2024. The site offers curated content across various categories, including grooming, technology, style, and pop culture. It specializes in product reviews, buying guides, and trend analysis, utilizing an SEO-driven approach to enhance organic traffic. Man of Many monetizes through digital advertising, sponsored content, and affiliate marketing, targeting affluent, style-conscious male demographics. The company is entirely bootstrapped and achieved $4 million in annual revenue by 2023, reflecting its successful growth strategy and commitment to high-quality journalism.
Sydney, New South Wales, Australia
'+61 421 391 841
Founded: 2012