Billee Howard - Profile and Journalist Details
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Billee Howard
Verified
Columnist, Ask the CMO, Forbes
New York
Beats
Technology and Finance
Content
A Conversation With Vontier CMO Elaine Kanak On Reimagining The Marketing Function With A Laser Focus On Customer-Centricity And Organic Growth
By Billee Howard| Forbes Verified The goal of marketing is quickly changing by placing more emphasis on collaboration with the CEO and other C-Suite members to directly solve for consumer pain points, while taking on even more responsibility for branding and business growth. Marketing continues to emerge as a powerful delivery mechanism that must connect a brand to customers in ways that demonstrate both functional and emotional understanding around the things that they most value.
A Conversation With DXC CMO Kaveri Camire On The Golden Era Of Disruptive Technology + How It Will Fuel The Future Of Relationship-Based Marketing
By Billee Howard| Forbes Verified With all the buzz around AI over the last two years, it comes as no surprise that a new age of organizational growth is upon us—one which will need to be powered largely by marketing organizations that are intrinsically aligned directly with the business. Marketers and their teams doing business as usual, while dabbling with different tools and dashboards, will not be enough to catalyze such a pivot.
A Conversation With Vontier CMO Elaine Kanak On Reimagining The Marketing Function With A Laser Focus On Customer-Centricity And Organic Growth
By Billee Howard| Forbes Verified The goal of marketing is quickly changing by placing more emphasis on collaboration with the CEO and other C-Suite members to directly solve for consumer pain points, while taking on even more responsibility for branding and business growth. Marketing continues to emerge as a powerful delivery mechanism that must connect a brand to customers in ways that demonstrate both functional and emotional understanding around the things that they most value.
Company Info
Forbes
New York, United States