Carol McPherson - Profile and Journalist Details
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Carol McPherson
Verified
Editor, SmarterTravel
Boston
Beats
I cover the full range of travel content with a particular interest in sustainable travel and language learning.
Those Outside of Topics Covered
Content
Company Info
SmarterTravel
SmarterTravel Media, founded in 1998 and based in Cambridge, Massachusetts, is a key player in the online travel industry. The company empowers millions of travelers with engaging content, innovative technology, and strategic partnerships. Its mission is to help travelers find the right trip at the right price, establishing it as a leader in online travel solutions. The company operates a diverse portfolio of travel websites, including Airfarewatchdog, which monitors airfare prices; BookingBuddy, which compares prices across booking platforms; and Family Vacation Critic, offering reviews for family-friendly destinations. Other sites include Holiday Watchdog for travel advice, OneTime for unique experiences, Oyster for unbiased hotel reviews, SmarterTravel for travel tips and deals, and WhatToPack, which helps travelers prepare for trips. SmarterTravel Media attracts around 20 million unique travelers each month, making it a significant resource for travel information and deals.
Boston, , United States
+1 617-886-5555
Founded: 1998