Ciara Hopkinson - Profile and Journalist Details

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Ciara Hopkinson

Ciara Hopkinson

Verified

Executive Assistant, Katie Couric Media

Chicago

Final Covers

Diversity and inclusion politics food. culture

Doesn’t Cover

Stories without a strong Canadian connection.

Journalist Type

-

Seniority Positions

Medium Formats

Content

Total articles 149

  • This Beloved Running Shoe Brand Just Released Your New Go-To Sneaker

    By Ciara Hopkinson| Katie Couric Media@ Whether you’re an avid runner, a daily long-walker, or someone grudgingly trying to get your steps in, a good shoe makes all the difference in reaching your goals. You want to leave the house — or step onto the treadmill — feeling supported from the ground up, and Brooks just launched a brand new shoe that will get you there. Based in Seattle, Washington, Brooks takes running seriously.

    By Ciara Hopkinson · Katie Couric Media

    Feb. 24, 2025

  • 11 Pairs of Boots That Will Round Out Your Fall Footwear Collection

    By Ciara Hopkinson| Katie Couric Media@ These boots are made for (fall) walking. Let’s not mince words: Boots are essential for completing the perfect fall outfit. Followed closely by a stunning jacket, the footwear staple is a seasonal item we’ll never apologize for repeatedly replacing (as long as we donate or sustainably dispose of any pairs we no longer wear). We’re all for keeping our wardrobes streamlined, but the truth of the matter is there really isn’t one boot that can do it all.

    By Ciara Hopkinson · Katie Couric Media

    Nov. 01, 2024

  • This Beloved Running Shoe Brand Just Released Your New Go-To Sneaker

    By Ciara Hopkinson| Katie Couric Media@ Whether you’re an avid runner, a daily long-walker, or someone grudgingly trying to get your steps in, a good shoe makes all the difference in reaching your goals. You want to leave the house — or step onto the treadmill — feeling supported from the ground up, and Brooks just launched a brand new shoe that will get you there. Based in Seattle, Washington, Brooks takes running seriously.

    By Ciara Hopkinson · Katie Couric Media

    Feb. 24, 2025

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Company Info

Katie Couric Media

Katie Couric Media (KCM) is a media, marketing, and storytelling organization co-founded in 2017 by journalist Katie Couric and John Molner. The company focuses on creating engaging content that sparks curiosity and inspires action. KCM collaborates with purpose-driven brands to develop authentic narratives and marketing strategies that resonate with consumers. KCM's team consists of storytelling experts, including content producers, editors, and digital strategists. They offer services such as content production, marketing strategy, and affiliate partnerships. The company emphasizes ethical branding by curating products and services based on sustainability, diversity, and social impact. KCM promotes third-party goods, particularly from BIPOC and female-founded businesses, and eco-friendly items. KCM also engages audiences through its newsletter, "Wake Up Call," and operates with a modern editorial interface. The company aims to connect ethical brands with engaged audiences, leveraging Couric's journalistic legacy to prioritize transparency and impact.

New York, New York, United States

Founded: 2018