Daniella Pierson - Profile and Journalist Details

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Daniella Pierson

Daniella Pierson

Verified

Founder and CEO, The Newsette

New York

Final Covers

leadership cultural diversity changing media landscape

Journalist Type

-

Seniority Positions

Medium Formats

Content

Total articles 17

  • Jonah Marais Shared the Music Industry Advice He Wishes He Knew Sooner

    By Daniella Pierson| Wondermind@ Q&A Link Copied The singer opened up about therapy and being in Why Don't We. Photo Credit: Jimmy Fontaine Before he joined pop group Why Don’t We in 2016, 24-year-old Jonah Marais got his start singing on livestreams from his high school bedroom. At the time, he was using music to cope with his mother’s breast cancer diagnosis. (She’s all good now, he tells Wondermind.) Needless to say, the Minnesota native quickly found a growing fan base that would help him reach 60,000 viewers on one...

    By Daniella Pierson · Wondermind

    Nov. 29, 2022

  • Nightly Routine: Michelle Kennedy, Founder of the Peanut App

    By Daniella Pierson| The Newsette Verified Michelle Kennedy is the CEO and co-founder of Peanut, an app connecting like-minded women who happen to be mothers. Launched in 2017, the company has not only become a prominent voice for modern motherhood, it has also garnered a huge community of over 500,000 women. The Today show even called it the “app to change your life.” Before becoming an entrepreneur, Michelle was an M&A lawyer at leading international law firm Mishcon de Reya.

    By Daniella Pierson · The Newsette

    Jan. 25, 2019

  • Jonah Marais Shared the Music Industry Advice He Wishes He Knew Sooner

    By Daniella Pierson| Wondermind@ Q&A Link Copied The singer opened up about therapy and being in Why Don't We. Photo Credit: Jimmy Fontaine Before he joined pop group Why Don’t We in 2016, 24-year-old Jonah Marais got his start singing on livestreams from his high school bedroom. At the time, he was using music to cope with his mother’s breast cancer diagnosis. (She’s all good now, he tells Wondermind.) Needless to say, the Minnesota native quickly found a growing fan base that would help him reach 60,000 viewers on one...

    By Daniella Pierson · Wondermind

    Nov. 29, 2022

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Company Info

The Newsette

The Newsette is a media company and custom creative agency founded by Daniella Pierson in 2015. Initially launched as a daily newsletter, it focuses on lifestyle and business topics, aiming to empower and inform women globally. The newsletter has grown to reach over 500,000 subscribers, primarily women aged 18 to 35, and has established itself as a significant player in the media landscape. In addition to its newsletter, The Newsette operates a creative agency called Newland, which provides tailored creative services to clients. The company is dedicated to producing engaging content that covers a variety of subjects, including technology, business, fashion, and beauty. Under Pierson's leadership, The Newsette has achieved remarkable growth, becoming a $40 million business by 2021 and valued at $200 million by 2022.

New York, United States

+1 908-432-6167

Founded: 2015