Dave Gruber - Profile and Journalist Details

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Dave Gruber

Dave Gruber

Verified

Senior Analyst, Enterprise Strategy Group (ESG)

Boston

Final Covers

urban development, history. transportation,Technology Northern California, politics

Doesn’t Cover

There isn't a topic I'm unwilling to cover.

Journalist Type

-

Seniority Positions

Content

Total articles 39

  • 3 Steps to Kick-start a CX Conversation for Business Growth

    By Dave Gruber, Divisional AVP| Great American Insurance Group@ By: Dave Gruber, Divisional AVP, Great American Insurance Group Specialty EquipmentGreat customer experiences (CX) are a critical business growth tool to increase customer retention, drive loyalty, promote positive brand reputation and so much more. After all, as consumers ourselves, we’ve been conditioned to expect them in our personal lives. But you can’t rely on the same old methods that customers used in the past to access your financial product.

    By Dave Gruber, Divisional AVP · Great American Insurance Group

    Nov. 11, 2024

  • CrowdStrike chaos casts a long shadow on cybersecurity

    By Dave Gruber| SearchSecurity Verified canjoena - stock.adobe.comAs organizations recover from today’s outages, the cybersecurity industry will need to develop new security software evaluation criteria and requirements and learn to parlay risks. ByDave Gruber,Principal AnalystEnterprise Strategy GroupWe provide market insights, research and advisory, and technical validations for tech buyers. Published: 19 Jul 2024 Everyone in the security industry strives to reduce cyber-risk.

    By Dave Gruber · SearchSecurity

    Jul. 19, 2024

  • 3 Steps to Kick-start a CX Conversation for Business Growth

    By Dave Gruber, Divisional AVP| Great American Insurance Group@ By: Dave Gruber, Divisional AVP, Great American Insurance Group Specialty EquipmentGreat customer experiences (CX) are a critical business growth tool to increase customer retention, drive loyalty, promote positive brand reputation and so much more. After all, as consumers ourselves, we’ve been conditioned to expect them in our personal lives. But you can’t rely on the same old methods that customers used in the past to access your financial product.

    By Dave Gruber, Divisional AVP · Great American Insurance Group

    Nov. 11, 2024

As seen in

Company Info

Enterprise Strategy Group (ESG)

Informa TechTarget is a prominent B2B growth accelerator for the technology sector, established in December 2024 through the merger of TechTarget and Informa Tech’s digital businesses. Based in Newton, Massachusetts, the company employs over 2,000 people and serves 7,500 customers globally. It specializes in intent-driven marketing, sales services, and market intelligence tailored for enterprise technology vendors. The company offers a range of services, including intent data and demand generation, digital advertising with precise audience targeting, and custom content development. Its TechTarget Market Monitor provides real-time market intelligence to enhance marketing strategies. Informa TechTarget collaborates with partners like Demandbase to improve account-based marketing performance. With a focus on technology-specific intent data and integrated go-to-market solutions, the company aims to help clients accelerate product launches and drive revenue growth.

Phoenix, United States

+1 617-431-9200

Founded: 1999