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Deidre Popovich - Profile and Journalist Details

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Deidre Popovich

Deidre Popovich

Verified

Associate Professor, depts.ttu.edu

Lubbock

Beats

Primary beats

business and finance

Secondary beats

Music and wellnessBlack storiesInsuranceTheme ParksMedicalMarketingConsumer packaged goods (CPG)AstrologyDatingSleepBanking/Commercial BankingStock MarketAutism AwarenessAhorroHome DecorSmall business tipsEnvironmentalismFinanceTelevision and filmAngel Funding

Biography

(Dr./she/her) Assoc Professor of Marketing @TTURawlsCollege @TexasTech. I study consumer psychology + tweet about #marketing #academia #healthcare Views my own.

Final Covers

Automotive Technology , New Cars , Autonomous Cars

Doesn’t Cover

I have covered industry news but I am looking to move away from that.

Journalist Type

Journalist

Seniority Positions

Associate Professor

Medium Formats

depts.ttu.edu

Content

Total articles 47

  • Subordinated service environments: how branding can create unintentional service exclusion

    By Kelley Anderson, Deidre Popovich, Kellilynn M. Frias, Mikaela R. Trussell · Emerald Publishing

    Sep. 25, 2024

  • How Much Information Is Too Much? An Experimental Examination of How Information Disclosures May Unintentionally Encourage the Withholding of Health Information - Helen Colby, Deidre Popovich, Tony Stovall, 2024

    By Helen Colby, Deidre Popovich, Tony Stovall · SAGE Publishing

    Sep. 18, 2024

As seen in

Yahoo! News Malaysia,The Conversation,Yahoo! News,Journal Of Business Research,MSN Canada,Sage Publishing,Sfgate,Wiley Online Library,Chron,MSN (US)

Company Info

depts.ttu.edu

'+1 806-742-2011

Founded: 1923