Eleni Digalaki - Profile and Journalist Details
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Eleni Digalaki
Verified
Senior Director, Content, Business Insider
London
Beats
confrences, pop
Content
By Eleni Digalaki Verified| EMARKETER@ Consumers have been demanding more value, and banks are trying to lure them in with bonuses. US banks have lost nearly $400 billion in deposits this year, with even larger banks feeling the pain as consumers shift toward higher-yield money market funds. But banks are fighting back: Since March, they’ve been offering (somewhat) higher interest rates on deposits. And they are also deploying generous sign-up bonuses. But banks should go beyond hefty offers to win customers.
By Eleni Digalaki Verified| EMARKETER@ The news: The UK’s eight largest banks have sufficient capital to withstand a crisis more severe than the Great Recession, per the Bank of England’s annual bank stress test results. Banks would also be capable of supporting consumers and businesses throughout this scenario. The report card: The stress tests used data on banks’ balance sheets as of June 2022.
By Eleni Digalaki Verified| EMARKETER@ Consumers have been demanding more value, and banks are trying to lure them in with bonuses. US banks have lost nearly $400 billion in deposits this year, with even larger banks feeling the pain as consumers shift toward higher-yield money market funds. But banks are fighting back: Since March, they’ve been offering (somewhat) higher interest rates on deposits. And they are also deploying generous sign-up bonuses. But banks should go beyond hefty offers to win customers.
Company Info
Business Insider
Insider Inc. is a global digital media organization that provides comprehensive coverage of business, technology, and general interest news. Founded in 2007 by Henry Blodget and Kevin P. Ryan, the company originally launched as Silicon Alley Insider and rebranded to Business Insider in 2009. In 2015, it was acquired by Axel Springer SE, and in 2017, it adopted the name Insider Inc. to reflect its expanded focus. The company offers a range of digital news services, including articles, analysis, and investigative reports. It is known for its innovative visual storytelling, featuring interactive charts and videos. Insider Inc. also produces documentary-style videos and social media content. The organization has made significant contributions to journalism, breaking major stories and coining popular terms like "quiet quitting." With a global workforce, Insider Inc. influences public discourse and policy through its reporting.
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Founded: 2007