Elie Ayrouth - Profile and Journalist Details

Beats

Content

Total articles 38

• The Mac & Cheese Candle

  By Elie Ayrouth| FoodBeast Verified Imagine the look on your guests' face when your cheese noodles are letting off a cute little flame. That's the experience the Koko Candles brand is giving you with this self assemble DIY Mac & Cheese Candle. The noodles are hand-shaped without molds, and have a burntime of 7-10 hours. The kit comes with an eggshell colored fluted porcelain ramekin and a package of mac & cheese noodles

  By Elie Ayrouth · FoodBeast

  Nov. 15, 2020

• So Apparently, We've Been Eating Chicken Wings All Wrong

  By Elie Ayrouth| FoodBeast Verified Is there a right way to eat a chicken wing like a boss? I'm not asking about the drumstick -- those summabitches you just gnaw on and lick until the meat is destroyed. I'm talking about those flat wings, the ones with tricky forearm bones that make eating them a mess. Luckily, just like there's a next-level way to eat an apple, cupcake and strawberry, there's a way to eat chicken wings in one fell swoop. It's the height of football season, and every function I'm at seems to be serving wings

  By Elie Ayrouth · FoodBeast

  Aug. 07, 2020

As seen in

Company Info

FoodBeast

Foodbeast is a food media company based in Santa Ana, California, founded in 2008 by Elie Ayrouth and friends. Starting with a modest investment, it has grown into a multimillion-dollar enterprise, reaching 100 million viewers monthly. The company specializes in viral food content, immersive events, and branded partnerships, operating as both a media platform and a creative agency. Foodbeast produces a variety of content, including articles, videos, and podcasts like *The Katchup*, focusing on food trends and culinary innovations. It also develops advertising campaigns and branded content for partners, emphasizing audience engagement. The company organizes food festivals, such as the 2019 "Nood Beach," which highlight experiential dining and pop culture. With a reported revenue of $7.1 million and a team of 22 employees, Foodbeast is recognized for its unique approach to food culture and storytelling.