Eliza Florendo - Profile and Journalist Details
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Eliza Florendo
Verified
Creative Strategy Director, GALE
New York
Beats
local stories technology and individual highlightsMilitary
I don't cover anything outside of recipes.
Content
By Eliza Florendo, Shea Simmons Verified| Bustle Verified Beauty11 (Mostly Great-Smelling) Scents That'll Ward Off Annoying Mosquito BitesYou can put away the calamine lotion.
By Eliza Florendo, Shea Simmons Verified| Bustle Verified I love summertime, but the biggest downside has to be mosquitoes: From the months of June to September, I'm pretty much covered in bites, which is why scents that repel bugs and mosquitoes are part of my seasonal must-haves, along with sunscreen, a good facial mist — and, hell, a good deodorant too. Since the weather is always so beautiful in the summer, it means spending more time outside — more barbecues, picnics, rooftop parties, beaching, pooling, and, generally, more sun.
By Eliza Florendo| Bustle Verified When I got my first tattoo as a high school senior, I was shaking for a good half hour before the needle even touched my skin. The control freak and hypochondriac that I was (and still am) felt so lost amidst all the advice for how to properly care for a tattoo. I'm sure the tattoo artist wasn't exactly thrilled when I couldn't sit still through the five-minute-long process (which felt like way longer, in case you were wondering).
Company Info
GALE
GALE is a global business agency that specializes in data-driven brand storytelling and audience-first marketing strategies. Owned by Stagwell, GALE operates in various markets, focusing on integrating business insights, creative innovation, and technology to enhance brand transformation. The agency reported $166.5 million in revenue for 2024, showing consistent growth from the previous year. GALE offers a range of services, including strategic storytelling, CRM and loyalty program design, media and technology solutions, creative campaign development, and data analytics. Notable initiatives include the Unity loyalty program for Hard Rock and culturally relevant campaigns for MilkPEP. The agency collaborates with various brands, such as Delta and H&R Block, to drive engagement and sales growth. GALE has received multiple awards, including Ad Age's Business Transformation Agency of the Year in 2024, highlighting its impact in the marketing industry. The agency promotes a collaborative culture that values curiosity and inclusivity among its global team.
New York, New York, United States
+1 646-862-3555
Founded: 2014