Elizabeth Kraus - Profile and Journalist Details
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Elizabeth Kraus
Verified
Editorial Lead & Content Strategist, Marketing, Fit Small Business
Seattle
Beats
Marketing, B2B Finance Salon Marketing, Digital Marketing SEO, Real Estate Marketing Content Marketing, Invoice Factoring Staffing Agency Marketing, Small Business Marketing
City and county government, education
Content
By Elizabeth Kraus| Fit Small Business Verified Not every new hire justifies a press release, but some, such as the executive team, do. And publishing them can build buzz for your brand with customers and establish your business as a leader in your industry or community. From formatting to what to include, find out how to write a new hire press release (and when it's justified) by downloading our free template and following the steps below.
By Elizabeth Kraus| Fit Small Business Verified Sure, you can get decent exposure for your story by using paid distribution to send your press release to journalists and editors and through newswire syndication. But as with any type of content, press release search engine optimization (SEO) is a must if you want to maximize reach for your story. Key Takeaways:I have written dozens of press releases over the course of my career as a small business owner and marketer.
By Michael Devault Verified, Elizabeth Kraus| Fit Small Business Verified Creating a local marketing strategy is a critical step to helping your business grow and flourish. With an effective marketing plan, you'll be able to identify and connect with potential customers, build a strong brand, and convert leads into sales. Download the marketing plan template below and use it as you walk through the steps of outlining your local marketing strategy.
Company Info
Fit Small Business
Fit Small Business is a digital media company founded in 2013 and based in New York City. Acquired by TechnologyAdvice in July 2022, it is dedicated to supporting small business owners and technology buyers. The company provides essential information and expert advice to help streamline the daily operations of running a business. Fit Small Business offers a variety of services, including expert insights in areas such as retail, human resources, accounting, sales, marketing, and real estate. Their team of industry professionals delivers high-quality guidance tailored to the needs of small business owners. Additionally, the company provides tools and templates for budgeting, business planning, and employee management, helping entrepreneurs make informed decisions and improve their operations. With over 80 million readers since its inception, Fit Small Business has established a significant presence in the small business community.
+1 212-555-3434
Founded: 2013