Emmy Liederman - Profile and Journalist Details

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Emmy Liederman

Emmy Liederman

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Advisory Board Member, NowThis

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architecture,commercial real estate appraisals, land home builders, reits real estate stocks, mortgages housing, home renovations

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Total articles 527

  • Teens don’t trust Big Tech to protect them

    By Emmy Liederman| EMARKETER@ Key stat: 64% of teens said major tech companies like Google, Apple, and Meta don’t care about their mental health or well-being, and 62% don’t believe they will protect their safety at the expense of profit, according to a January 2025 Common Sense Media report. Beyond the chart:On April 9, Former Meta policy executive Sarah Wynn-Williams told a US Senate subcommittee that the tech company actively targeted teens based on their emotional state.

    By Emmy Liederman · EMARKETER

    Apr. 15, 2025

  • CTV networks are combining their first-party data for more inclusive targeting

    By Emmy Liederman| EMARKETER@ While several industries roll back DEI initiatives under the Trump administration, some companies are emphasizing the value of data diversity. Revry, a global LGBTQ+ streaming network, wants to offer advertisers more ways to represent and resonate with diverse audiences. Its programmatic exchange PrismRIOT now gives advertisers access to first-party data from both Revry and Black-owned media company REVOLT.

    By Emmy Liederman · EMARKETER

    Apr. 14, 2025

  • Teens don’t trust Big Tech to protect them

    By Emmy Liederman| EMARKETER@ Key stat: 64% of teens said major tech companies like Google, Apple, and Meta don’t care about their mental health or well-being, and 62% don’t believe they will protect their safety at the expense of profit, according to a January 2025 Common Sense Media report. Beyond the chart:On April 9, Former Meta policy executive Sarah Wynn-Williams told a US Senate subcommittee that the tech company actively targeted teens based on their emotional state.

    By Emmy Liederman · EMARKETER

    Apr. 15, 2025

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NowThis