Erica La Sala - Profile and Journalist Details

Find journalists that align with your industry, location and vision. Unlock Erica La Sala's full journalist profile, including location, coverage topics, current employer, biography and preferences. Sign up today and start building journalist relationships that fuel your startup's growth.

Get connected with journalists today
Erica La Sala

Erica La Sala

Verified

Freelance Writer and Reporter, Beauty Independent

New York

Biography

Formerly an international sales and marketing professional in the world of children's book publishing, I decided I needed a change back in 2015. I left my job of nearly a decade, and entered into business school, completely unsure of my next step. Long story short, I found my love for all things beauty and now I'm a beauty writer and reporter, specializing in the business behind beauty. From cutting-edge digital platforms, to newsworthy marketing initiatives, to indie brands innovating in their respective categories, if it's new and exciting I want to write about it!

Final Covers

Business , Marketing , Strategy , Technology , Retail

Doesn’t Cover

Anything Non-Football.

Journalist Type

Content

Total articles 300

  • Focused On Bigger Issues, Ulta Beauty And Target Step Back From Shop-In-Shop Expansion

    By Erica La Sala| Beauty Independent Verified You don't have access yet! Unlock Premium Content Today Unlock full access to exclusive, premium-only features: Daily News Trend Reports Expert Dialogues Retail Reports + More! Signup now for access to exclusive articles and resources to help you grow your business Join Premium Already a subscriber? Login here...

    By Erica La Sala · Beauty Independent

    Apr. 09, 2025

  • Science-Backed Skincare Brand Mark Los Angeles Launches Retail And Spa Distribution With Formula Fig

    By Erica La Sala| Beauty Independent Verified Mark Los Angeles, the luxury skincare brand rooted in the principles of pharmaceutical science, has made its brick-and-mortar debut at Formula Fig. The seven-unit high-tech facial chain has its $48 E.Q. Gentle Cleanser in its backbar and retail assortment, and its $108 E.Q. Rescue Serum is joining the cleanser in the retail assortment. “People really need to interact with it in person,” says Mark Menning, co-founder and CEO of Mark Los Angeles.

    By Erica La Sala · Beauty Independent

    Apr. 03, 2025

  • Estée Lauder's Aggressive Tactics Drive Up Amazon's Beauty Advertising Rates, According To Envision Horizons Report

    By Erica La Sala| Beauty Independent Verified Estée Lauder Cos. Inc.’s Amazon presence, which started last year after prolonged reluctance to join the e-commerce giant’s assortment, has skyrocketed advertising rates in the beauty category on it, according to a new report from Amazon growth agency Envision Horizons.

    By Erica La Sala · Beauty Independent

    Apr. 01, 2025

As seen in

Company Info

Beauty Independent

Welcome to my beauty blog.

'+1 718-928-9954