Erin Thorburn - Profile and Journalist Details
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Erin Thorburn
Verified
Assistant Managing Editor, AZ Big Media
Phoenix, United States
Beats
Biography
I have more than a decade of experience in crafting compelling narratives, leading creative projects and managing editorial content across various platforms. My most recent role was as a PR writer at Aker Ink, where I developed a range of high-impact content, including press releases, by-lined articles and SEO-optimized blog posts tailored to enhance client visibility and media coverage. This role required a deep understanding of brand positioning and the ability to translate complex ideas into clear, engaging messages. I'm also the former assistant managing editor at AZ Big Media — an Arizona-based company that publishes eight print magazines and has one of the fastest-growing news websites in the nation — specializing in business, commercial real estate, the Cactus League and lifestyle-focused content. In addition to helping create and manage AZ Big Media's editorial calendar for print and online content, I also collaborated with the creative services/design team and sales team, helping to assign tasks in ASANA; establish and oversee deadlines; manage digital sponsorships; create and execute social media campaigns and ensure each department has the necessary tools for maximum efficiency. I played a key role in exclusively covering special sections, including the American Mining Association and Arizona Rock Products editorial sections and reprints. Outside of AZ Big Media, I continue to contribute content to other news and media outlets, including The Best of the Southwest, for which I am the founder and creative director. My vast editing and writing expertise ranges from feature, web, marketing, PR, SEO content, newsletters, email campaigns, social media and advertorial content to children's books and more.
Baseball, Commercial Real Estate , Business, Economic development, Dentistry, Children's Books , Mining, Lifestyle, Travel Reviews, Restaurant Reviews, Travel , Orthopedics
white nationalism, health, crime
Content
Company Info
AZ Big Media
Phoenix, Arizona, United States
'+1 602-277-6045
Founded: 1985