Fiona Rotherham - Profile and Journalist Details
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Fiona Rotherham
Verified
Editor, Previously Unavailable
Auckl
Beats
budgetingKiwiSaver property insurance. investing
Crime & Sports
Content
By Fiona Rotherham Verified| The National Business Review Verified Investment in startups bounces back The latest Young Company Finance report shows total investment was up 34% for 2024 with a rebound in new deals. Angel Association NZ CEO Bridget Unsworth. A strong second half saw total investment in startups lift 34% last year, with a turnaround in the dismal picture for new deals.
By Fiona Rotherham Verified| The National Business Review Verified ANALYSIS: As New Zealand investors and borrowers get comfortable with the asset class, concerns are growing across the Tasman.
By Fiona Rotherham Verified| The National Business Review Verified Investment in startups bounces back The latest Young Company Finance report shows total investment was up 34% for 2024 with a rebound in new deals. Angel Association NZ CEO Bridget Unsworth. A strong second half saw total investment in startups lift 34% last year, with a turnaround in the dismal picture for new deals.
Company Info
Previously Unavailable
Previously Unavailable is an innovation partner and venture studio based in Auckland. The company operates at the intersection of brand strategy, design, and business development, supporting startups, scale-ups, and established businesses. It combines agency services with co-creation and investment through its Brand Fund 1. The company employs a human-centered, design-led approach to help clients refine their brands, launch products, and scale operations. Its services include innovation strategy, brand creation, digital product design, and venture building. Previously Unavailable has co-created businesses such as Tracksuit, a brand-tracking analytics platform, and AF, an alcohol-free beverage brand. The company also collaborates with brands in various sectors, including health and wellness, beauty, and technology, focusing on disruptive brands in fast-growth markets. With a strong connection to New Zealand's startup ecosystem, Previously Unavailable integrates strategic investment, venture building, and impactful branding to drive success for its clients.
Auckland, New Zealand
+64 27 548 7626
Founded: 2014