Fred Jacobs - Profile and Journalist Details
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Fred Jacobs
Verified
Founder, Jacobs Media Strategies
Detroit
Beats
pop culture film anime horror films animation
Food and drink.
Content
By Fred Jacobs| Jacobs Media Strategies Verified Welcome to #TBT and a friendly reminder that even if you’ve worked in radio for a decade – or much more – there’s an unpredictability to this industry (and to life) that will always surprise you along the way. Today’s post is about one of my most successful clients over the years – and one of my favorite cities for radio and sports. That’s right – it’s 97 Rock – in Buffalo. I wrote this post seven years ago this month.
By Fred Jacobs| Jacobs Media Strategies Verified We had a great turnout for yesterday’s industry webinar presentation of Techsurvey 2025, the 21st consecutive year Jacobs Media has produced this study. For the reveal of this year’s data, based on more than 24,000 respondents generated from 500 commercial radio stations across the U.S. and Canada, we came up with 10 key takeaways. And #10 is that podcasts have arrived.
By Fred Jacobs| Jacobs Media Strategies Verified Welcome to #TBT and a friendly reminder that even if you’ve worked in radio for a decade – or much more – there’s an unpredictability to this industry (and to life) that will always surprise you along the way. Today’s post is about one of my most successful clients over the years – and one of my favorite cities for radio and sports. That’s right – it’s 97 Rock – in Buffalo. I wrote this post seven years ago this month.
Company Info
Jacobs Media Strategies
Jacobs Media is a media research and consulting firm founded in 1983 by Fred Jacobs. The company is recognized for creating the Classic Rock radio format and has since expanded its influence across various radio formats and digital media. Jacobs Media offers a range of services, including audience research, digital media strategies, and format development, helping clients understand their audiences and navigate the evolving media landscape. The firm is known for its innovative products, such as Techsurvey, which examines the impact of technology on media consumption, and jacapps, a mobile app development service for radio stations. Additionally, JacoBLOG provides insights and analysis on industry trends for radio professionals. Jacobs Media collaborates with leading radio and television broadcasters, as well as digital media companies, and has received numerous awards for its contributions to the media industry.
Detroit, United States
+1 248-353-9030
Founded: 1983