Heather Sundell - Profile and Journalist Details

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Total articles 23

• Upskilling Is More Important Than Ever, Especially for Women. So Why Do They Face So Many Barriers?

  By Heather Sundell| Chief@ The way we work is shifting rapidly, fueled by the rise of technologies like artificial intelligence — and employees are keenly aware their jobs could be at risk. A survey from this past December showed that 60% of employees who use AI regularly worry about its impact on their jobs. And it’s not just AI that poses a threat; a study from 2022 found that 37% of necessary skills changed across all occupations in the last five years.

  By Heather Sundell · Chief

  Apr. 16, 2024

• From Gen Z to X and Boomers, Too: How to Effectively Lead a Multi-Generational Workforce

  By Heather Sundell| Chief@ Have you felt a bit dated lately after glancing around your meetings or Zoom calls? It’s not the video filters or unfamiliar slang; it’s your colleagues. Gen Z employees are poised to surpass Boomers in the workplace this year. It’s no secret that office culture is under major renovation due to the convergence of five generations in the workforce for the first time in history.

  By Heather Sundell · Chief

  Feb. 06, 2024

• Upskilling Is More Important Than Ever, Especially for Women. So Why Do They Face So Many Barriers?

  By Heather Sundell| Chief@ The way we work is shifting rapidly, fueled by the rise of technologies like artificial intelligence — and employees are keenly aware their jobs could be at risk. A survey from this past December showed that 60% of employees who use AI regularly worry about its impact on their jobs. And it’s not just AI that poses a threat; a study from 2022 found that 37% of necessary skills changed across all occupations in the last five years.

  By Heather Sundell · Chief

  Apr. 16, 2024

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Company Info

Oxford Road

Oxford Road is a performance-driven audio advertising agency based in Los Angeles, specializing in podcast, radio, streaming, and smart speaker marketing. Founded in 2013, the company employs approximately 75–94 people and generates around $7 million in annual revenue. Oxford Road aims to accelerate business growth through data-driven audio advertising, focusing on delivering high performance at scale. The agency offers a range of services, including media strategy and buying, integrated campaigns, and brand safety solutions. Its proprietary tools, such as Audiolytics™ and the Performance Index, help optimize ad performance and refine campaigns. Oxford Road has collaborated with numerous unicorn startups and Fortune 500 brands, including Lyft, Headspace, and Procter & Gamble, showcasing its expertise in scaling high-growth businesses and its exclusive focus on audio media. The company operates globally, extending its reach to markets in Australia, Mexico, Canada, and beyond.