Helen Wu - Profile and Journalist Details
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Helen Wu
Verified
Host, AsianBossGirl
Beats
Sports Nutrition , Retail, Digital Marketing, Food & Beverage , Women’s Health, Natural Products, Crisis Communications, Women in Business, Lifestyle , Travel, Seo , Beauty, E-commerce
B2B services, blockchain, startups
Content
Company Info
AsianBossGirl
AsianBossGirl (ABG) is a multimedia company founded by Melody Cheng, Helen Wu-Wang, and Janet Wang in 2017. Initially launched as a podcast, ABG focuses on empowering Asian American women by sharing experiences related to careers, cultural identity, mental health, and personal growth. The company transitioned into a full-time business in 2019, expanding its offerings to include content creation, community building, and brand partnerships. ABG's flagship podcast features discussions on navigating corporate careers, dating, and cultural expectations, along with interviews and live event recordings. The company also produces YouTube content, hosts a Discord-based community called ABG Collective, and organizes meetups in various cities. Additionally, ABG offers themed merchandise, conducts speaking engagements at universities and corporate events, and has published a children's book titled *Lucky Cat*, promoting cultural representation. The company collaborates with brands like Bumble and Old Navy, aiming to create a space where Asian American women feel heard, seen, and connected.
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Founded: 2017