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Hiba Faisal

Hiba Faisal

Verified

Reporter, Campaign Middle East

Dubai

Final Covers

Politics Extremism and human rights Militancy

Doesn’t Cover

Book reviews or fluff pieces on issues such as shopping habits or beauty products.

Journalist Type

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Seniority Positions

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Industries

Medium Formats

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Content

Total articles 179

  • Shareet Studio’s humourus approach for Kuwaiti Ya Hala Festival garnered 1 million views

    By Hiba Faisal Verified| Campaign Middle East Verified Shareet Studio’s campaign video for Boutiqaat, created for Kuwait’s Ya Hala Festival, used unconventional Arabic humour to drive app purchases and achieved over 1 million organic views, making it Boutiqaat’s first commercial blockbuster without paid promotion. The campaign aimed to engage audiences through a humorous and engaging narrative, emphasising the festival’s excitement and the opportunities available for shoppers

    By Hiba Faisal Verified · Campaign Middle East

    Apr. 18, 2025

  • Pulse Media MENA, Realtimes Network partner to bring GPFans to MENA

    By Hiba Faisal Verified| Campaign Middle East Verified Pulse Media MENA, sports and entertainment media partner, has announced a partnership with Realtimes Network, a premium sports and lifestyle media publisher. This collaboration will see Pulse Media exclusively represent the commercial interests of GPFans, Realtimes’ flagship platform focused on Formula 1, across the Middle East and Africa

    By Hiba Faisal Verified · Campaign Middle East

    Apr. 18, 2025

As seen in

Company Info

Campaign Middle East

Campaign Middle East is a prominent business media brand focused on the marketing, advertising, and media sectors in the Middle East and North Africa (MENA) region. Produced by Motivate, a well-known publisher based in Dubai, it builds on the legacy of the UK's Campaign brand, which has been influential in the advertising industry since 1968. The company provides extensive coverage of various sectors, including advertising, media, marketing, public relations, and digital media. It offers in-depth analysis and news relevant to the marketing communications industry, along with articles and features that highlight trends and innovations. Campaign Middle East serves a diverse range of businesses, including small to medium-sized enterprises across different industries, and operates from Dubai Media City with additional offices in Abu Dhabi. With a workforce of 51 to 200 employees, the company has a significant presence in the region and generates revenue between $11 million and $100 million.

Dubai, Dubai, United Arab Emirates

Founded: 1979