Ishita Chakraborty - Profile and Journalist Details
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Verified
Social Media Manager, SheJobs
Southern Asia
Beats
Biography
Editor-in-Chief at Transcontinental Times. Focused on covering Social Issues & United Nations initiatives.
Environment , Education, United Nations , News , Sports, Politics , Health, Entertainment
Content
By Neeraj K. Arora, Ishita Chakraborty Verified, Yohei Nishimura| Dialnet - Universidad de La Rioja@ Ayuda Buscar en la ayuda Buscar en la ayuda
By Neeraj K. Arora, Ishita Chakraborty Verified, Yohei Nishimura| ama.org@ Generative AI (GenAI), and large language models (LLMs) in particular, are transforming marketing. According to a 2023 BCG study, over 70% of chief marketing officers have embraced this technology, and experts predict GenAI to revolutionize marketing research—a $84.3 billion dollar industry in 2023—by automating and enhancing data collection, analysis, and insights generation.
By Indira Govindaraju, Ishita Chakraborty Verified, Hafizur Rahman, Maidin Sana| MDPI@ All articles published by MDPI are made immediately available worldwide under an open access license. No specialpermission is required to reuse all or part of the article published by MDPI, including figures and tables. Forarticles published under an open access Creative Common CC BY license, any part of the article may be reused withoutpermission provided that the original article is clearly cited. For more information, please refer tohttps://www.mdpi.com/openaccess.
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