Jake Silbert - Profile and Journalist Details
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Jake Silbert
Verified
News Director, Highsnobiety
New York
Beats
and all things pop cultureentertainment television
Others not in covered section.
Content
By Jake Silbert Verified| Highsnobiety Verified The celebrity collaboration was once so simple and so stale. Company calls up famous friend, slaps their name on a product, collects cash. Nowadays, though, a couple generational talents are reshaping the field of play, proving that a celebrity collaboration need not even include a collaboration as we once knew it. In terms of product, the star alone will suffice. A little over a year ago, Levi's had no idea it was going to collaborate with Beyoncé.
By Jake Silbert Verified, David Fischer Verified| Highsnobiety Verified Long before New Balance Numeric ever existed, Andrew Reynolds was thrashing dad shoes. The Andrew Reynolds' New Balance NM933 sneaker is thus well-deserved, a marriage of elderly walking shoes and footwear designed with grip tape in mind. Like all skaters who existed in the age before e-commerce, Reynolds was prone to skate whatever shoe he wanted, so long as it was comfortable and grippy. But only Andrew Reynolds was known for hitting the deck clad in New Balance's meaty walking sneakers.
By Jake Silbert Verified| Highsnobiety Verified The celebrity collaboration was once so simple and so stale. Company calls up famous friend, slaps their name on a product, collects cash. Nowadays, though, a couple generational talents are reshaping the field of play, proving that a celebrity collaboration need not even include a collaboration as we once knew it. In terms of product, the star alone will suffice. A little over a year ago, Levi's had no idea it was going to collaborate with Beyoncé.
Company Info
Highsnobiety
Highsnobiety is a global fashion and lifestyle media brand founded in 2005 and headquartered in Berlin, Germany. With additional offices in major cities like Amsterdam, London, and New York, the company employs around 200 people and focuses on a digital-first publishing approach. Highsnobiety aims to connect a community of young, influential consumers through a shared appreciation for culture and storytelling. The company operates as an online magazine and also publishes a quarterly print magazine. It covers fashion, lifestyle, and streetwear trends, blending elements of streetwear with luxury fashion. Highsnobiety also functions as a creative agency, advising brands on marketing strategies, and collaborates with the Boston Consulting Group to produce research on luxury and young consumer trends. Its product offerings include a multi-brand online shop, an apparel collection launched in 2021, and various collaborations with other brands, such as a partnership with Lacoste for limited-edition sneakers and clothing.
Berlin, Berlin, Germany
+49 30 53069316
Founded: 2005