Jen Seyderhelm - Profile and Journalist Details

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Jen Seyderhelm

Jen Seyderhelm

Verified

Freelance Writer, BMA (Bands Music Action)

Australia

Final Covers

Climate Change , Environment , Adventure Travel , Flyfishing

Doesn’t Cover

Consumer products, luxury goods

Seniority Positions

Industries

Content

Total articles 389

  • Wave FM’s Crammy recreates Robert Irwin’s Bonds commercial for the everyday Illawarra man

    By Jen Seyderhelm, Sarah Patterson| Radio Today Australia Verified After seeing Robert Irwin’s Bonds photo shoot, 96.5 Wave FM Breakfast host Crammy was of the opinion that these photos don’t reflect the everyday man. So, encouraged by his co-host Lyndal, Crammy recently took part in his own Bonds photoshoot – aimed at representing the ‘Everyday Illawarra Man’. New Breakfast EP Nerdy Nate even managed to track down the EXACT same python (Ned) and goanna (Big Slice) from Dragon Training Mobile Zoo, which appeared in the original Robert Irwin Bonds campaign.

    By Jen Seyderhelm, Sarah Patterson · Radio Today Australia

    Apr. 14, 2025

  • Jase & Lauren take listeners on a holiday for Gather Round

    By Sarah Patterson, Jen Seyderhelm| Radio Today Australia Verified Nova 100’s Jase & Lauren are giving footy fans the chance to win the ultimate AFL experience during Gather Round in South Australia. Eleven lucky winners will score a trip for two, including return flights from Melbourne to Adelaide, two nights in a 4-star hotel, premium tickets to two blockbuster AFL matches – Collingwood v Sydney Swans and Carlton v West Coast Eagles – and car transfers. The competition starts Monday, March 24 and runs for two weeks.

    By Sarah Patterson, Jen Seyderhelm · Radio Today Australia

    Mar. 20, 2025

  • Wave FM’s Crammy recreates Robert Irwin’s Bonds commercial for the everyday Illawarra man

    By Jen Seyderhelm, Sarah Patterson| Radio Today Australia Verified After seeing Robert Irwin’s Bonds photo shoot, 96.5 Wave FM Breakfast host Crammy was of the opinion that these photos don’t reflect the everyday man. So, encouraged by his co-host Lyndal, Crammy recently took part in his own Bonds photoshoot – aimed at representing the ‘Everyday Illawarra Man’. New Breakfast EP Nerdy Nate even managed to track down the EXACT same python (Ned) and goanna (Big Slice) from Dragon Training Mobile Zoo, which appeared in the original Robert Irwin Bonds campaign.

    By Jen Seyderhelm, Sarah Patterson · Radio Today Australia

    Apr. 14, 2025

As seen in

Company Info

BMA (Bands Music Action)

The Black Music Action Coalition exists to eradicate racism within the music business and broader society. BMAC advocates on behalf of Black artists, songwriters, producers, managers, agents, executives, lawyers, and other passionate industry professionals.

Founded: 2020