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Jennifer Kent

Jennifer Kent

Verified

Vice President, Research, Parks Associates

Addison, Dallas

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sexuality sexual health health

Doesn’t Cover

Topics that don't fall in the lifestyle and wellness wheelhouse

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Industries

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Content

Total articles 52

  • Tariff Impact on the Smart Home Industry

    By Jennifer Kent

    Apr. 08, 2025

  • Tariff Impact on the Smart Home Industry

    By Jennifer Kent

    Apr. 08, 2025

  • The Evolving Landscape of Connected TV Platforms

    By Jennifer Kent

    Mar. 07, 2025

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Company Info

Parks Associates

Parks Associates is a market research and consulting firm based in Addison, Texas, specializing in emerging consumer technologies. Founded in 1986, the company generates approximately $7 million in annual revenue and employs between 56 to 78 professionals. Under the leadership of CEO Tricia Parks, it serves a diverse range of clients, from Fortune 500 companies to startups. The firm offers various services, including market reports, primary studies on consumer technology trends, custom research, and consumer behavior analysis. It also hosts executive conferences and workshops, such as the Smart Spaces Summit, and provides annual subscription services for ongoing industry insights. Parks Associates focuses on key research areas like connected home technologies, digital entertainment, digital health, and energy management solutions, operating internationally with a strong emphasis on North American and global tech markets.

Addison, Texas, United States

+1 972-490-1113

Founded: 1986