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Jennifer Lynch

Jennifer Lynch

Verified

Content Developer, The Toy Association

New York

Biography

As an official spokesperson for The Toy Association, Jennifer chats with toymakers throughout the year to track developments impacting the toy aisles and kids' entertainment. She is frequently interviewed by national and local consumer and business media on toy trends and industry-related topics. She has appeared on such outlets as Good Morning America, GMA3, ABC News, Fox & Friends, KTLA-TV, WGN Chicago, WNBC New York, Bloomberg Radio, and CNET, as well as in print publications including Forbes, the Wall Street Journal, New York Magazine, and others. She previously served as the narrator for The Genius of Play's "Once Upon a Playtime" podcast, which invited listeners to rediscover the value of play through real-life, personal stories of actors, artists, entrepreneurs, and more. Jennifer has over a decade of experience covering the toy and kids' entertainment industries. Prior, she served as the editorial manager for aNb Media and its b2c review site TTPM.com, where she oversaw all digital and print communications, reviewed product, and co-hosted a web series conducting in-depth interviews with toy industry C-Suite executives. She began her career in her home state of Pennsylvania, handling marketing communications at Penn State's art galleries (her alma mater). She resides in New Jersey with her husband and energetic toddler.

Final Covers

kids' product news, toy retail news toy trends, kids entertainment newstoy industry, importance of play

Journalist Type

-

Seniority Positions

Content

Total articles 1081

  • TTPM Reveals 2019 Holiday Most Wanted List

    By Jennifer Lynch| aNb Media Verified TTPM, aNb Media’s consumer-facing product review site, announced its Most Wanted Toy List for holiday 2019, at its annual TTPM 2019 Holiday Showcase in New York today. Announced during a press conference for members of the media, analysts, social influencers and bloggers, the TTPM editorial team revealed its picks of predicted must-have toys heading into the upcoming holiday season

    By Jennifer Lynch · aNb Media

    Sep. 12, 2019

  • LEGO Jurassic World: Legend of Isla Nublar Premieres on CITV

    By Jennifer Lynch| aNb Media Verified Universal Brand Development (Universal), the LEGO Group and CITV launched the all-new, animated mini-series, LEGO Jurassic World: Legend of Isla Nublar. Ahead of the show’s premiere on CITV Scrambled last Saturday, the LEGO Group globally launched four building sets inspired by the series. Set in 2012, the mini-series takes place three years before the Jurassic World movie and picks up from LEGO Jurassic World: The Secret Exhibit (the animated special that aired in 2018)

    By Jennifer Lynch · aNb Media

    Sep. 08, 2019

  • Crunchyroll, VIZ Media Europe Group Enter Strategic Partnership

    By Jennifer Lynch| aNb Media Verified Crunchyroll, a subsidiary of Otter Media (a WarnerMedia company) serving anime fans in more than 200 countries and territories, and VIZ Media Europe Group have announced an agreement to bring together Crunchyroll’s global platform with VIZ Media Europe Group’s EMEA-wide network of partners, distributors, and licensees. Through this strategic partnership, Crunchyroll will become the majority investor in VIZ Media Europe Group, with The Hitotsubashi Group retaining a minority stake in the company

    By Jennifer Lynch · aNb Media

    Sep. 06, 2019

As seen in

Company Info

The Toy Association

The Toy Association is a leading trade association for the U.S. toy industry, established in 1916. It represents a wide range of companies, including manufacturers, retailers, and licensors, all dedicated to youth entertainment. Headquartered in Manhattan with advocacy offices in Washington, D.C., the association plays a vital role in promoting the health and growth of the toy sector. The Toy Association focuses on several key initiatives, including toy safety and regulation, consumer education on safe play practices, and the promotion of play through its "The Genius of Play" initiative. It also supports philanthropic efforts through The Toy Foundation, which provides toys to children in need. Additionally, the association organizes Toy Fair New York, the largest toy show in the Western Hemisphere, facilitating networking and showcasing new products within the industry. The U.S. toy industry, driven by the association's members, has a significant economic impact, supporting hundreds of thousands of jobs and generating substantial tax revenue.

New York, United States

+1 212-675-1141

Founded: 1916