Jo Scrimshire - Profile and Journalist Details
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Jo Scrimshire
Verified
Reporter, Daily Mail
Beats
immigration, health trends, arts and lifestyleHuman interest stories, culture
Domestic property
Content
Celebs reeling as Priceline culls 'golden goose' brand deals that made millions for the likes of Olivia Rogers and Chrissie Swan: Insiders reveal who's in, who's out and the REAL reason they were dropped | Daily Mail Online
By Jo Scrimshire Verified| Daily Mail Verified In the world of celebrity and influencer brand deals, a Priceline Pharmacy ambassadorship was long considered the gold standard. Not only is the chemist chain a brand name trusted by millions, but it also paid very well - just ask the likes of Chrissie Swan, Olivia Molly Rogers and Tanya Hennessy. But beauty and pharmaceutical industry insiders tell us those halcyon days are over. 'The golden goose has laid its last egg' was how one figure put it.
All hell breaks loose at women's website Mamamia as Mia Freedman's son's eye-watering salary is revealed - and a theory emerges for who leaked it: INSIDE MAIL | Daily Mail Online
By Jo Scrimshire Verified| Daily Mail Verified It started with a Slack message at 8am. Then minutes later, it was like bomb went off. On Friday morning, chaos erupted at women's media network Mamamia when News Corp gossip writer Annette Sharp published a story about the company's chief operating officer Luca Lavigne. While relatively few staff were in the Woolloomooloo office that day (most do WFH on Fridays) the story spread like wildfire. Phones were blowing up as group chats for current and former staff alighted with fury. '$300k?
Celebs reeling as Priceline culls 'golden goose' brand deals that made millions for the likes of Olivia Rogers and Chrissie Swan: Insiders reveal who's in, who's out and the REAL reason they were dropped | Daily Mail Online
By Jo Scrimshire Verified| Daily Mail Verified In the world of celebrity and influencer brand deals, a Priceline Pharmacy ambassadorship was long considered the gold standard. Not only is the chemist chain a brand name trusted by millions, but it also paid very well - just ask the likes of Chrissie Swan, Olivia Molly Rogers and Tanya Hennessy. But beauty and pharmaceutical industry insiders tell us those halcyon days are over. 'The golden goose has laid its last egg' was how one figure put it.
Company Info
Daily Mail
The Daily Mail is a British daily tabloid newspaper founded on May 4, 1896, by Alfred and Harold Harmsworth. It is known for its focus on engaging stories about health, sex, and money, appealing to middle-class readers. The Daily Mail was the first British paper to achieve mass circulation, utilizing innovations like early-morning distribution and radio broadcasts to enhance its reach. The Daily Mail offers a print newspaper in a tabloid format, featuring a mix of news, human-interest stories, and opinion pieces. It also operates one of the world’s most-visited news websites, providing real-time updates and multimedia content. Historically, the paper has made significant contributions to journalism, including establishing a paper-making industry in Newfoundland and pioneering radio coverage of major events. With a circulation exceeding 2 million as of 2013, the Daily Mail continues to be a prominent player in British media, influencing national debates and policy changes.
London, United Kingdom
+44 20 7938 6000