Joanna Sommer - Profile and Journalist Details

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Joanna Sommer

Joanna Sommer

Verified

Editorial Assistant, InsideHook

Final Covers

filmSports politics and the gambling industry professional wrestling television

Doesn’t Cover

Anything without a news hook.

Journalist Type

-

Seniority Positions

Industries

Medium Formats

Content

Total articles 92

  • Add These to Your Collection of Well-Made Goods

    By Joanna Sommer| InsideHook Verified Spring is finally approaching, and what better way to start off the season than with some new gear? Enter this giveaway with Bleu de Chauffe, the French maker known for their renowned bags, leather goods and more, for the chance to win two new bags and a T-shirt valued at over $1,000.

    By Joanna Sommer · InsideHook

    Apr. 01, 2025

  • How Might Kentucky Beat Tennessee a Third Time? It’s All in the Threes

    By Riley Frain, Seth Davis, Mike Barber, Joanna Sommer| Hoops HQ Verified Perhaps this factoid provides the answer. Here are the teams that shot at least 50 percent from 3-point range against Tennessee this season:1. Kentucky (12-of-24 on Jan. 28). 2. Kentucky (12-of-24 on Feb. 11). There is no third. Only one other opponent (Vanderbilt) cracked the 40 percent barrier.

    By Riley Frain, Seth Davis, Mike Barber, Joanna Sommer · Hoops HQ

    Mar. 27, 2025

  • Add These to Your Collection of Well-Made Goods

    By Joanna Sommer| InsideHook Verified Spring is finally approaching, and what better way to start off the season than with some new gear? Enter this giveaway with Bleu de Chauffe, the French maker known for their renowned bags, leather goods and more, for the chance to win two new bags and a T-shirt valued at over $1,000.

    By Joanna Sommer · InsideHook

    Apr. 01, 2025

As seen in

Company Info

InsideHook

InsideHook is a digital lifestyle platform based in New York City, founded in May 2012. It connects readers with various aspects of culture, wellness, and leisure, primarily targeting sophisticated urban males in their 30s and 40s. The platform offers insights into style, travel, dining, vehicles, watches, and fitness. The company specializes in content creation, producing high-quality articles, videos, and other media on lifestyle topics. InsideHook also provides branded entertainment services, including native solutions, custom content, and event activations for premium brands. It engages its audience through email newsletters and digital media, as well as organizing offline events to enhance brand experiences. Additionally, InsideHook has launched HoopsHQ, a paywalled platform focused on college basketball, expanding its reach into sports media. The company generates approximately $6 million in revenue and employs around 46 people.

New York, New York, United States

+1 646-218-9710

Founded: 2012