Josh Rubin - Profile and Journalist Details

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Josh Rubin

Josh Rubin

Verified

Founder, Editor and Executive Creative Director, Cool Hunting

New York

Doesn’t Cover

celebrity, gossip

Journalist Type

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Seniority Positions

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Medium Formats

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Content

Total articles 959

  • ASUS's Milan Design Week installation features Ceraluminum

    By Evan Orensten Verified, Josh Rubin Verified, Afrodet Zuri, Basem Wasef| Cool Hunting Verified An interactive installation by Studio INI showcases the brand’s Ceraluminum technology and craftsmanship  ASUS presented Design You Can Feel, an exhibition held in the historic Galleria Meravigli, during Milan Design Week to share the brand’s new Ceraluminum material. Visitors experienced ASUS’s design thinking, creating a meaningful connection between people and technology.

    By Evan Orensten Verified, Josh Rubin Verified, Afrodet Zuri, Basem Wasef · Cool Hunting

    Apr. 17, 2025

  • Wotto’s Aikon - COOL HUNTING®

    By Josh Rubin Verified, Afrodet Zuri, Basem Wasef, Rachel King| Cool Hunting Verified The new limited edition from Maurice Lacroix features the artist’s work on the dial, case and bracelet It makes perfect sense that British-born, Orange County-living Craig Watkins, known as Wotto, was tapped by Maurice Lacroix, the Swiss watchmaker based in the Canton of Jura and headquartered in Zürich, to create a 1,000-piece limited-edition Aikon.

    By Josh Rubin Verified, Afrodet Zuri, Basem Wasef, Rachel King · Cool Hunting

    Apr. 09, 2025

  • Interview: Laura Gonzalez, Architect of Printemps NYC

    By Josh Rubin Verified, Afrodet Zuri, Basem Wasef, Rachel King| Cool Hunting Verified We sat down to talk about the creative tensions between New York and Paris, the emotional power of design and the quiet luxuries that shape the future of retail When Printemps, the legendary Parisian department store, decided to cross the Atlantic and plant roots in New York City, the task of translating its 150-year legacy into a modern retail experience fell to interior designer Laura Gonzalez.

    By Josh Rubin Verified, Afrodet Zuri, Basem Wasef, Rachel King · Cool Hunting

    Apr. 07, 2025

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Company Info

Cool Hunting

COOL HUNTING is an independent media platform and creative studio founded in 2003 by Josh Rubin and Evan Orensten. Based in New York City, the company has a team of around 40 employees and generates approximately $6 million in annual revenue. It focuses on the intersection of design, culture, and technology, producing original content that inspires creative professionals and thought leaders. The company offers editorial content that includes articles, interviews, and features on emerging trends in design and technology. Its creative studio provides content strategy, branding, and marketing services, drawing on insights from its editorial work. COOL HUNTING also engages in sponsored collaborations with brands, producing labeled content while adhering to transparency guidelines. The company operates with a hybrid business model that includes advertising, sponsored partnerships, and consulting, emphasizing authenticity and a commitment to showcasing innovative ideas.

+1 212-343-1331

Founded: 2003