Katie Ayoub - Profile and Journalist Details

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Katie Ayoub

Katie Ayoub

Verified

Managing Editor, Flavor & The Menu

Naperville

Final Covers

senior travel. luxury soloAdventure family

Doesn’t Cover

Anything not listed above!

Journalist Type

-

Seniority Positions

Industries

Medium Formats

-

Content

Total articles 216

  • Colorful Cocktails

    By Mike Kostyo, Katie Ayoub| Flavor & The Menu Verified Saffron’s reach extends into modern cocktail development. Its subtle complexity adds an intriguing layer to innovative drinks, introducing striking color while deepening the flavor story. From golden threads infusing a gin and tonic or whiskey sour, saffron brings the ability to complement both sweet and savory flavors, making it a versatile ingredient for mixologists. As example, look to Dante, a world-renowned bar in New York.

    By Mike Kostyo, Katie Ayoub · Flavor & The Menu

    Apr. 17, 2025

  • Coffee in Technicolor

    By Katie Ayoub| Flavor & The Menu Verified Innovation today in the coffee space is astounding, offering a bevy of globally inspired builds. Thanks in large part to the rise of the global bakery, coffee drinks serve as an ideal platform for new-to-American-consumer flavor builds. Innovation here is often guided by the color story—look to the proliferation of matcha, pistachio, black sesame, butterfly pea powder and ube as evidence here. Saffron is next.

    By Katie Ayoub · Flavor & The Menu

    Apr. 17, 2025

  • Colorful Cocktails

    By Mike Kostyo, Katie Ayoub| Flavor & The Menu Verified Saffron’s reach extends into modern cocktail development. Its subtle complexity adds an intriguing layer to innovative drinks, introducing striking color while deepening the flavor story. From golden threads infusing a gin and tonic or whiskey sour, saffron brings the ability to complement both sweet and savory flavors, making it a versatile ingredient for mixologists. As example, look to Dante, a world-renowned bar in New York.

    By Mike Kostyo, Katie Ayoub · Flavor & The Menu

    Apr. 17, 2025

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Company Info

Flavor & The Menu

Flavor & The Menu is a media and resource platform dedicated to foodservice menu development. With over 20 years of experience, it provides trend analysis, strategic insights, and culinary innovation solutions to foodservice operators. The platform focuses on flavor trends, menu optimization, and consumer preferences, catering to high-volume menu developers and restaurateurs. The company offers a range of services, including trend reporting on seasonal ingredients and protein innovations, content development featuring articles and recipes, and event hosting for industry networking. Its annual event, The Flavor Experience, showcases trend-forward programming and collaborative sessions. Flavor & The Menu also produces digital and print media, providing access to culinary resources, recipes, and labor-saving solutions for operators. Under the leadership of Cathy Nash Holley, the platform emphasizes menu optimization, global flavors, and sustainability. It collaborates with various foodservice brands across quick-service, casual dining, fast-casual, and fine dining sectors, ensuring that menus align with modern dining trends while maintaining brand integrity.

Freeport, Maine, United States

+1 207-865-4432

Founded: 1999