Kevin Loker - Profile and Journalist Details

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Kevin Loker

Kevin Loker

Verified

Director of Strategic Partnerships & Research, American Press Institute

Virginia

Doesn’t Cover

Technology, Court Stories

Content

Total articles 97

  • The American Press Institute's guide to influencer collaborations

    By Kevin Loker, Samantha Ragland, Ariel Zirulnick, Mollie Muncha| American Press Institute ORG@ Influencer partnerships or collaborations are a way to deepen community engagement practices and increase organizational capacity. This guide from the American Press Institute draws on lessons from the Election + Influencer Learning Cohort supported by the American Press Institute and the Knight Election Hub. After four months of non-partisan, election-based influencer collaborations, the cohort concluded in January.

    By Kevin Loker, Samantha Ragland, Ariel Zirulnick, Mollie Muncha · American Press Institute ORG

    Mar. 13, 2025

  • 22 ideas to steal from the API Influencer Learning Cohort - Editor and Publisher

    By Samantha Ragland, Kevin Loker| Editor & Publisher Verified After four months of learning and experiments, our American Press Institute and Knight Election Hub cohort on influencer collaborations has concluded.

    By Samantha Ragland, Kevin Loker · Editor & Publisher

    Jan. 31, 2025

  • API's guide to influencer collaborations

    By Kevin Loker, Samantha Ragland| American Press Institute@ The American Press Institute has begun publishing takeaways from a new program to help local media collaborate with trusted messengers and influencers. In the coming weeks, we’ll share more from participants. We’ll also share new resources, informed by the cohort and others, to help local news leaders explore this work in their community. Sign up to receive updates when we share more findings from this initiative.

    By Kevin Loker, Samantha Ragland · American Press Institute

    Jan. 29, 2025

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Company Info

American Press Institute

The American Press Institute (API) is a nonprofit organization dedicated to advancing journalism through research, training, and strategic support. Founded in 1946, API has evolved to meet the changing needs of media organizations, focusing on innovation, inclusivity, and community engagement. It serves as a hub for journalism professionals, providing resources to foster resilient, community-oriented news organizations. API's services are structured around four key areas: Civic Discourse & Democracy, Culture & Inclusion, Community Engagement & Trust, and Revenue & Resilience. These initiatives equip news organizations with the tools to deliver essential information, integrate diversity into practices, build trusted relationships with audiences, and enhance financial sustainability. API primarily serves local and community-based media organizations, supporting professionals at all career stages with a commitment to lifelong learning and adaptability. In recent years, API has modernized its visual identity and messaging to reflect its dedication to accessibility and clarity in supporting journalism's evolving role.

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Founded: 1946