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Kezia Parkins

Kezia Parkins

Verified

Deputy Editor, Professional Beauty

London

Final Covers

sales, deals travel,Beauty food & gifts, tech fashion, home

Doesn’t Cover

You just make the proposal.

Journalist Type

-

Seniority Positions

Medium Formats

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Content

Total articles 192

  • Red and green flags in beauty training courses

    By Kezia Parkins Verified| Professional Beauty Verified Updated on 18th Mar 2025 Are you thinking about taking on an apprentice in your salon, clinic or spa? Here is what you need to know... While short courses can be great for teaching professionals news skills, Jacqui O’Sullivan, educator and competition director, warns to be cautious of those that don’t require a reasonable level of base knowledge and experience. “A red flag for any course is one that promises to qualify you in just one day.

    By Kezia Parkins Verified · Professional Beauty

    Mar. 18, 2025

  • Hottest beauty launches this month

    By Kezia Parkins Verified| Professional Beauty Verified Updated on 14th Mar 2025 CACI has reformulated its Eye Revive Serum, a fast-absorbing, vegan-friendly serum that helps to firm, smooth, hydrate and brighten the delicate eye area, working to reduce dark circles, under-eye bags, puffiness, fine lines and wrinkles. Key actives include the trademarked Brighlette complex of marine extracts to brighten and even under-eye skin tone, plus Matrixyl 3000 – a combination of peptides that promote collagen and elastin production.

    By Kezia Parkins Verified · Professional Beauty

    Mar. 14, 2025

  • Red and green flags in beauty training courses

    By Kezia Parkins Verified| Professional Beauty Verified Updated on 18th Mar 2025 Are you thinking about taking on an apprentice in your salon, clinic or spa? Here is what you need to know... While short courses can be great for teaching professionals news skills, Jacqui O’Sullivan, educator and competition director, warns to be cautious of those that don’t require a reasonable level of base knowledge and experience. “A red flag for any course is one that promises to qualify you in just one day.

    By Kezia Parkins Verified · Professional Beauty

    Mar. 18, 2025

As seen in

Company Info

Professional Beauty

The Professional Beauty Association (PBA) is the largest trade organization in the beauty industry, representing over 100,000 members, including licensed professionals, salons, manufacturers, distributors, spas, schools, and students. Established through the merger of several key organizations, PBA advocates for the beauty sector and supports its members with a range of services. PBA offers educational programs and events, such as the North American Hairstyling Awards and the International Salon and Spa Expo. The association also addresses legislative issues affecting the industry and manages a Disaster Relief Fund to assist professionals in crisis. Additionally, PBA provides business resources, including insurance programs and networking opportunities, to help members thrive in their careers. Headquartered in Scottsdale, Arizona, PBA is dedicated to fostering a connected community for beauty professionals.

London, United Kingdom

+1 480-281-0424

Founded: 1904