Laura Gurski - Profile and Journalist Details
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Laura Gurski
Verified
Senior Managing Director, Accenture
Oak Park
Beats
general subjects.Business
I doubt if I would cover competitive dog shows, the fur industry or fly fishing.
Content
By Laura Gurski| MediaPost Verified by Laura Gurski , Columnist, 7 minutes agoThe combination of lockdowns, store closures, home working and other factors changed consumer needs and behaviors overnight. Trends that have been progressing steadily for years have been suddenlyaccelerated to a degree that no one could have predicted. One inevitable consequence of lockdowns is that the home has become the heart of the consumer experience. This was a trend we werealready seeing, but with the COVID-19 outbreak, it has accelerated.
By Laura Gurski| MediaPost Verified by Laura Gurski , Columnist, 5 minutes ago Consumer brands have been through a challenging twelve months. A combination of lockdowns, store closures, social distancing, home working, mask wearing, and other essential measures changed consumerneeds and behaviors overnight. With everyone at home, with offices closed, and with no social engagements to attend, both the need and the opportunity for consumers to buy and useproducts altered significantly.
By Laura Gurski| MediaPost Verified by Laura Gurski , Columnist, 7 minutes agoThe combination of lockdowns, store closures, home working and other factors changed consumer needs and behaviors overnight. Trends that have been progressing steadily for years have been suddenlyaccelerated to a degree that no one could have predicted. One inevitable consequence of lockdowns is that the home has become the heart of the consumer experience. This was a trend we werealready seeing, but with the COVID-19 outbreak, it has accelerated.
Company Info
Accenture
Dublin, Dublin, Ireland
+353 1 646 2000