Lauren Shanesy - Profile and Journalist Details
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Lauren Shanesy
Verified
Editor and Writer, NACS Magazine
Washington
Beats
educationhousing business labor politics and local government
Lifestyle, crime
Content
By Lauren Shanesy Verified| NACS Magazine Verified The customer is the core of the convenience business. With so much data available about who the shopper is, retailers that capture the data, analyze it to create useful information and operationalize the insights gained from the information can drive sales, loyalty and profit—and, critically, differentiate themselves from competition by creating a better customer experience.
By Lauren Shanesy Verified| NACS Magazine Verified Last summer, cybersecurity company CrowdStrike’s infamous IT outage disrupted businesses across the globe. Circle K lost payment capabilities in its stores for 12 hours, said Ed Dzadovsky, global CTO & EVP, Alimentation Couche-Tard, while speaking at the 2025 Conexxus Annual Conference in January. “We lost millions and millions of dollars that day. And that’s just what we know we lost in that time.
By Lauren Shanesy Verified| NACS Magazine Verified The customer is the core of the convenience business. With so much data available about who the shopper is, retailers that capture the data, analyze it to create useful information and operationalize the insights gained from the information can drive sales, loyalty and profit—and, critically, differentiate themselves from competition by creating a better customer experience.
Company Info
NACS Magazine
NACS publishes the news in convenience and fuel retailing industry.
Washington, D.C., United States
+1 703-518-4208
Founded: 2002