Lee-Ann Johnstone - Profile and Journalist Details

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Lee-Ann Johnstone

Lee-Ann Johnstone

Verified

Founder and Writer, AffiliateINSIDER

London

Biography

With almost two decades of digital marketing and affiliate experience within the retail, payments and the fast paced iGaming industry, Lee-Ann Johnstone is an award winning digital marketing strategist and affiliate management coach. In 2018 she started AffiliateINSIDER, a Google News approved curated content hub and affiliate marketing agency. She was recently voted one of the Top 10 Most Influential Women in iGaming by IGB Affiliate in 2019 and helps brands implement best practice within their affiliate marketing teams. She runs an exclusive Affiliate Manager Coaching program: AMPP (Affiliate Marketing Performance Program). Lee-Ann’s ethos is all about keeping Affiliate Marketing, Simple. For more information about Lee-Ann and AffiliateINSIDER - visit: www.affiliateinsider.com

Final Covers

Digital Igaming, Business Coaching, Entrepreneurship, Affiliate Marketing, Affiliate Marketing , Digital Marketing

Doesn’t Cover

Dogs (I love dogs, I just understand cats better!)

Seniority Positions

Content

Total articles 182

  • Cookie Deprecation: A Guide for Affiliate Managers

    By Kinjal Dave, Lee-Ann Johnstone| AllEvents@ Cookie Deprecation: A Guide for Affiliate ManagersAbout this EventAffiliate managers are no strangers to the challenges of working within a fast-paced industry. In marketing, one of the only things you can be sure of is change. But, when it comes down to it, driving maximum output will always be the priority and that’s going to require staying ahead of the curve. So, we’ve devised this webinar, to help you do just that.

    By Kinjal Dave, Lee-Ann Johnstone · AllEvents

    Oct. 02, 2023

  • AskGamblers Lee-Ann Johnstone Shares Her 3 Must-See Locations on a Casino-Themed Holiday

    By Lee-Ann Johnstone| DRIFT Travel Verified It seemed very apt that I sat down to talk to Lee-Ann Johnstone about casino-themed holidays just a few weeks after getting back from Las Vegas. In many ways, Vegas is the creme-dela-creme of casino-themed holidays. Full of bright lights, casinos galore, and an overall atmosphere of good luck – this city seemed to be made by casino players, for casino players. That’s what I said to Lee-Ann Johnstone, an award-winning digital marketing strategist, when we sat down together.

    By Lee-Ann Johnstone · DRIFT Travel

    Aug. 01, 2023

  • 5 ways AI will Change Affiliate Marketing Forever

    By Lee-Ann Johnstone| AffiliateINSIDER Verified Artificial intelligence (AI) is making waves in virtually every sector of business, and affiliate marketing is no exception. With the rise of AI, marketers and advertisers are exploring new ways to leverage machine learning to improve the effectiveness of affiliate campaigns. Here are five ways that AI will change affiliate marketing forever:Personalisation at ScaleAffiliate marketing is the last digital channel that doesn’t personalise its user experience at scale.

    By Lee-Ann Johnstone · AffiliateINSIDER

    Feb. 16, 2023

As seen in

Company Info

AffiliateINSIDER

Affiverse is a full-service affiliate marketing agency founded in 2019 by industry veterans, led by Lee-Ann Johnstone. The company focuses on helping brands launch, scale, and grow successful affiliate marketing programs across various sectors. Affiverse aims to enhance affiliate marketing practices globally through a range of services and training programs. The agency offers a comprehensive suite of services, including affiliate program launches, strategic planning, technical setup, program audits, and outsourced management. They also assist in partner discovery and recruitment, and provide training through the Affiliate Manager Performance Program (AMPP). Affiverse organizes virtual summits and hosts "The Affiliate Marketing Podcast" to keep brands informed about industry trends. Based in Portland, England, Affiverse has a dedicated team and has worked with notable clients, receiving positive feedback for its expertise and strategic insights.

Founded: 2020