Lynn Leahey - Profile and Journalist Details
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Lynn Leahey
Verified
Editorial Director, Cynopsis Media
Norwalk, Rumson
Beats
US China Relations , Art, Education , Climate Change, LGBTQ+ Issues , Music, Popular Culture
Sports and Culture
Content
By Lynn Leahey Verified| Cynopsis Media Verified There is a clear path for advertisers to leverage shifting audience expectations, as well as platform capabilities, to find success in a fragmented video advertising ecosystem, maintains Bill Schild, GM of Americas for Channel Factory. What is the most effective way for advertisers to reach their audience while navigating the fragmentation between linear TV and CTV?
By Lynn Leahey Verified| Cynopsis Media Verified Scott Kohn, EVP & Head of Ad Sales At REELZ, explains how the network is evolving to meet a changing media landscape. What’s your response to people who say linear TV is dying? Linear TV isn’t dying – it’s evolving. There’s no doubt that viewing habits have shifted, but linear remains a vital part of the media mix, especially for media companies like REELZ, where we see strong, engaged audiences tuning in for our unique programming, especially our live programming.
By Lynn Leahey Verified| Cynopsis Media Verified There is a clear path for advertisers to leverage shifting audience expectations, as well as platform capabilities, to find success in a fragmented video advertising ecosystem, maintains Bill Schild, GM of Americas for Channel Factory. What is the most effective way for advertisers to reach their audience while navigating the fragmentation between linear TV and CTV?
Company Info
Cynopsis Media
Cynopsis Solutions is a RegTech company based in Singapore, founded in 2014. The company specializes in compliance software designed to automate financial compliance processes, including KYC (Know Your Customer), AML (Anti-Money Laundering), and transaction monitoring. Cynopsis Solutions has a global presence, with operations in Vietnam, the UK, and the USA. The company offers several core services, including AI-driven digital onboarding for customer verification, ongoing risk screening and lifecycle management, real-time transaction monitoring, and compliance analytics. Their solutions are compliant with FATF standards across over 180 jurisdictions and utilize ISO/IEC 27001-certified infrastructure on AWS for security. Cynopsis Solutions primarily serves financial institutions such as banks, fintechs, and blockchain firms, as well as designated non-financial businesses and professions that require AML compliance.
'+1 203-926-9878
Founded: 1997