Mark Evans - Profile and Journalist Details

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Mark Evans

Mark Evans

Verified

Host, Marketing Spark (The B2B Marketing Podcast)

Final Covers

canadian startupsstartup marketing

Doesn’t Cover

reviews, product

Journalist Type

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Seniority Positions

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Industries

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Medium Formats

Content

Total articles 322

  • The Tooth, the Tale, and the Takeaway: The Power of Storytelling in Marketing

    By Mark Evans| marketingspark.co@ About a month ago, I lost a tooth. How? That depends on which version of the story you’d like to hear. Version one: I’m in a bar with my buddies, talking sports, minding my own business, when a beer is knocked over by someone who had too much to drink. Words are exchanged, shoves are traded, and fists fly. If you think I looked bad, you should’ve seen the other guy!Version two: I’m playing hockey (ice, not field!), my life-long passion.

    By Mark Evans · marketingspark.co

    Jan. 16, 2025

  • My B2B Marketing Wish-List for 2025

    By Mark Evans| marketingspark.co@ As we look toward 2025, it’s clear that marketing must evolve to stay relevant and impactful. Businesses face a rapidly changing landscape where generic approaches no longer cut it. Here’s my marketing wish list (some of it is wishful thinking!) that addresses key areas where companies can do better to engage audiences, differentiate their brands, and drive meaningful results.

    By Mark Evans · marketingspark.co

    Dec. 10, 2024

  • The Tooth, the Tale, and the Takeaway: The Power of Storytelling in Marketing

    By Mark Evans| marketingspark.co@ About a month ago, I lost a tooth. How? That depends on which version of the story you’d like to hear. Version one: I’m in a bar with my buddies, talking sports, minding my own business, when a beer is knocked over by someone who had too much to drink. Words are exchanged, shoves are traded, and fists fly. If you think I looked bad, you should’ve seen the other guy!Version two: I’m playing hockey (ice, not field!), my life-long passion.

    By Mark Evans · marketingspark.co

    Jan. 16, 2025

As seen in

Company Info

Marketing Spark (The B2B Marketing Podcast)