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Mascha Davis
Verified
Contributor, Beachbody on Demand
Beats
Women’s Lifestyle , Health, Britain’s Colonial Past In India, Animal Welfare And Law , Politics , Pets, Activism , Profumo Affair, Jewish Memoir
Animal cruelty.
Content
Company Info
Beachbody on Demand
Team Beachbody, part of The Beachbody Company, Inc., was founded in 1998 in Santa Monica, California. The company has evolved from its initial focus on infomercial marketing for home fitness programs to a comprehensive health and wellness brand. It offers a range of fitness programs, nutritional supplements, and operates a multi-level marketing (MLM) structure. The flagship fitness programs include P90X, Insanity, Power 90, and Brazil Butt Lift, often paired with nutrition guides. Beachbody on Demand (BOD) is a digital subscription service that provides streaming access to thousands of workouts, including the newer BODi program, which emphasizes structured home fitness regimens. The nutritional offerings include Shakeology, a superfood protein shake, along with Beachbar and the Performance Line for muscle recovery and hydration. The company also has a coaching network where independent coaches can earn commissions through sales and team-building. With a reported revenue of $570 million in 2022 and approximately 1.5 million active members, Team Beachbody continues to target home fitness enthusiasts, nutrition-conscious consumers, and aspiring entrepreneurs through its diverse offerings.
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'+1 310-883-9003
Founded: 1998