Matt Swider - Profile and Journalist Details

Beats

Biography

I run The Shortcut, the #1 consumer tech publication on Substack and backed by 1M followers. I report on gadgets, AI, and gaming by going a step further: offering 1:1 advice on how to get the lowest price when new technology launches. I was the US Editor-in-Chief of TechRadar and launched my own video game blog (before blogs were a thing) at age 14.

Content

Total articles 1900

• Your Nintendo Switch 2 pre-order guide is here: links, times and tips to buy it

  By Matt Swider

  Apr. 22, 2025

• Nintendo Switch 2 pre-order guide: date, time and everything you need to know

  By Matt Swider

  Apr. 20, 2025

• Nintendo Switch 2 pre-order: what time it'll be in stock this week

  By Matt Swider

  Apr. 20, 2025

As seen in

Company Info

The Shortcut

Substack is an American online platform that supports subscription-based content, including newsletters, podcasts, and video. Founded in 2017 by Chris Best, Jairaj Sethi, and Hamish McKenzie, the company is based in San Francisco, California. The founders aimed to create a space where writers could earn a living directly from their readers, inspired by successful subscription newsletters. The platform offers a variety of services for creators, including publishing tools for digital content, payment infrastructure for managing subscriptions, and analytics to track audience engagement. Substack also provides design tools for customizing content appearance and community-building features. The platform has gained popularity among writers and media professionals, with notable publications like Bill Bishop's *Sinocism* leading the way. By 2021, Substack had reached one million paid subscribers and reported revenue of $9 million, reflecting its significant impact on the media landscape.