Mollie Cahillane - Profile and Journalist Details
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Mollie Cahillane
Verified
Sports Media Reporter, Sports Business Journal
New York, Illinois
Beats
Content
By Mollie Cahillane Verified| Sports Business Journal Verified For the second year in a row, Aflac and the WNBPA are joining forces for WNBA All-Star, taking place in Indianapolis in 2025. Aflac will boost the prize money for the weekend’s 3-Point Contest and Skills Challenge to $115,000, making it more equitable to the men’s event.
By Mollie Cahillane Verified, Rob Schaefer Verified| Sports Business Journal Verified The USTA is extending its relationship with IMG as the governing body’s representative in U.S. Open media rights negotiations on a multiyear basis. Parties declined to specify the length. IMG has worked with the USTA since 2011, primarily focusing on international efforts, but will now add brokerage of domestic media rights to its purview. The group advised and represented the USTA in its recent domestic renewal with ESPN, which starts in 2026, runs through 2037, and is worth north of $2B total.
By Mollie Cahillane Verified| Sports Business Journal Verified The NBA is reminding fans to lock-in to the playoffs with its new campaign “Don’t Miss a Thing.” Premiering tonight on TNT during the Play-In Tournament, the spot is set to Aerosmith’s iconic song “I Don’t Want to Miss a Thing.”The NBA worked with agency Translation on the campaign, and the spot will be translated into nine languages as part of the league’s effort for global reach. Singer Shaboozey, actor Rob Lowe, Pro Football HOFer Jerry Rice and influencer Khaby Lame all appear in the spot.
Company Info
Sports Business Journal
Sports Business Journal (SBJ) is a prominent media company dedicated to the sports industry. It provides extensive coverage, including news, analysis, and insights tailored for executives in sports business. SBJ aims to empower these professionals with the information needed to make informed decisions and foster partnerships. The company offers a range of services, including award-winning reporting, in-depth profiles, and expert opinions delivered through print, digital editions, newsletters, podcasts, and video. SBJ also hosts events and awards ceremonies that facilitate networking and lead generation among key stakeholders. Additionally, it provides access to a comprehensive database of data, research, and historical content, supporting strategic decision-making in the sports sector. Subscribers benefit from 49 print issues annually and digital access to a vast archive. With a history spanning over 30 years, SBJ has evolved significantly, including the acquisition of SportTechie in 2021, which enhances its focus on sports technology and innovation.
Charlotte, North Carolina, United States
+1 704-973-1410
Founded: 1998