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Namah Chawla

Namah Chawla

Verified

Senior Correspondent, Afaqs!

New Delhi

Doesn’t Cover

Nothing MLM. Unfunded Startups.

Journalist Type

Seniority Positions

Industries

Medium Formats

Content

Total articles 335

  • What makes brands go gaga over celebrity kids?

    By Namah Chawla| Afaqs!@ Suhana Khan, Aryan Khan, Shanaya Kapoor and Navya Naveli Nanda land big brand deals even before their first commercial success. Recently, Suhana Khan bagged her first brand endorsement deal. The daughter of Bollywood actor Shah Rukh Khan (SRK) became the face of L’Oréal’s cosmetic brand Maybelline New York. The brand said that the endorsement deal was an attempt to solidify its Gen Z connection.

    By Namah Chawla · Afaqs!

    Apr. 27, 2023

  • Our marketing approach is purpose-driven, not commercially led: Puma's Abhishek Ganguly

    By Namah Chawla| Afaqs!@ The sports brand's MD talks about the recent purpose-driven initiatives, IPL strategy, and more. A sports-focussed survey by Puma India, and research and analytics firm Nielsen Sports, indicates a huge lag in inspiration in the country to pursue physical fitness, even as the country is witnessing a growth in the adoption of sports culture. The study dived deep into the country's perception and extent of participation in sports, as well as fitness activities among adults and kids.

    By Namah Chawla · Afaqs!

    Apr. 25, 2023

  • What makes brands go gaga over celebrity kids?

    By Namah Chawla| Afaqs!@ Suhana Khan, Aryan Khan, Shanaya Kapoor and Navya Naveli Nanda land big brand deals even before their first commercial success. Recently, Suhana Khan bagged her first brand endorsement deal. The daughter of Bollywood actor Shah Rukh Khan (SRK) became the face of L’Oréal’s cosmetic brand Maybelline New York. The brand said that the endorsement deal was an attempt to solidify its Gen Z connection.

    By Namah Chawla · Afaqs!

    Apr. 27, 2023

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Company Info

Afaqs!

afaqs is a prominent online platform in the Indian marketing, advertising, and media sectors. Founded on September 28, 1999, and rebranded from agencyfaqs in May 2008, the company aims to provide essential information and resources to industry professionals. Headquartered in Noida, Uttar Pradesh, afaqs generates approximately $29.7 million in revenue and employs around 155 people. The platform offers news, insights, and analysis on trends and developments in advertising, media, and marketing. It serves as a comprehensive resource for professionals, hosting events like vdonxt Asia, which focuses on digital video in India. afaqs is recognized for its credibility, holding an audit certification from the Audit Bureau of Circulations (ABC), UK, making it a trusted source in the industry.

'+91 22497 23513

Founded: 1999