Pradyuman Maheshwari - Profile and Journalist Details

Beats

Content

Total articles 66

• If the Medium is the Message where does the Advertiser's Responsibility End?

  By Pradyuman Maheshwari| MxM India@ The Ghatkopar billboard incident that killed many and injured many more has raised many ethical questions about the advertising and media business. For many unknown reasons, the outdoor media business has always been known to be of a low moral standard and has once again brought up important questions of ethics in the advertising and media business. It is well known that the outdoor business is often part of the intricate web of questionable transactions.

  By Pradyuman Maheshwari · MxM India

  May. 17, 2024

• Teens say ‘for you’ algorithms get them right

  By Pradyuman Maheshwari| MxM India@ By Nora McDonaldSocial media apps regularly present teens with algorithmically selected content often described as “for you,” suggesting, by implication, that the curated content is not just “for you” but also “about you” – a mirror reflecting important signals about the person you are. All users of social media are exposed to these signals, but researchers understand that teens are at an especially malleable stage in the formation of personal identity.

  By Pradyuman Maheshwari · MxM India

  Apr. 30, 2024

• If the Medium is the Message where does the Advertiser's Responsibility End?

  By Pradyuman Maheshwari| MxM India@ The Ghatkopar billboard incident that killed many and injured many more has raised many ethical questions about the advertising and media business. For many unknown reasons, the outdoor media business has always been known to be of a low moral standard and has once again brought up important questions of ethics in the advertising and media business. It is well known that the outdoor business is often part of the intricate web of questionable transactions.

  By Pradyuman Maheshwari · MxM India

  May. 17, 2024

As seen in

Company Info

MxM India