Rande Price - Profile and Journalist Details
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Rande Price
Verified
Vice President, Research, InContext
New York
Beats
Criminal Justice System , Politics , Law , Gender
Retail products
Content
By Rande Price, Research VP| InContext@ In today’s digital world, young audiences increasingly immerse themselves in screens, from smartphones to social media and video games. As technology becomes an integral part of the daily lives of young adolescents, it raises critical questions about its impact on their social interactions, mental health, and overall well-being. New University of South Florida research finds that young adolescents overwhelmingly possess smartphones and are using them for hours a day.
By Rande Price, Research VP| InContext@ While we’ve seen shifts in consumer behavior over the past few years, they are now happening at an accelerated pace, which impacts those in the media and video entertainment sectors. Younger consumers, in particular, are moving away from traditional pay TV subscriptions in favor of streaming services, social platforms, and gaming. The rise of short-form, algorithm-driven videos offers an endless supply of free content that keeps users engaged for hours.
By Rande Price, Research VP| InContext@ In today’s digital world, young audiences increasingly immerse themselves in screens, from smartphones to social media and video games. As technology becomes an integral part of the daily lives of young adolescents, it raises critical questions about its impact on their social interactions, mental health, and overall well-being. New University of South Florida research finds that young adolescents overwhelmingly possess smartphones and are using them for hours a day.
Company Info
InContext
InContext Solutions is a Chicago-based company that provides mixed reality (MR) solutions focused on retail optimization and shopper engagement. Founded in 2009, the company has raised $47.59 million in funding and employs around 51 people. The company offers a range of services designed to help retailers and manufacturers visualize and test strategies in virtual environments. Their key offerings include ShopperMXâ„¢, a platform for retail merchandising that allows for virtual store planning and shopper behavior analysis, as well as 3D product modeling for lifelike digital representations of products. InContext Solutions also provides extended reality consulting to enhance in-store layouts and e-commerce strategies. By combining virtual simulations with behavioral analytics, InContext Solutions aims to improve decision-making and enhance shopper experiences for its clients in the retail and consumer goods sectors.
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Founded: 2009