Ricki Green - Profile and Journalist Details
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Ricki Green
Verified
Deputy Editor, Campaign Brief
Australia, Perth
Beats
Canadian And Global Politics
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Content
CHEP Network wins Global Grand Effie for Sydney Children’s Hospitals Foundation and Hospitals United for Sick Kids’ ‘Mum’s Sause’ campaign
By Ricki Green Verified| Campaign Brief Verified | |@ The campaign initially launched in 2019 as a national fundraising initiative, which saw eight children’s hospitals unify under one mission – to cure homesickness. At the time, Australians mostly donated to individual illnesses, not the hospitals that treated them.
Motion Sickness wins Prestigious Global Grand Effie for Fire and Emergency New Zealand’s ‘You’re Cooked’
By Ricki Green Verified| Campaign Brief New Zealand Verified ‘You’re Cooked’ tackled a uniquely Kiwi problem: the high number of house fires caused by people attempting to cook while drunk. Rather than tell people what not to do, the campaign offered up a humorous but deeply practical solution – a no-heat cookbook of recipes for when you’re too cooked to cook. Says Amanda Duncan, National Manager Communications and Engagement at Fire and Emergency New Zealand: “Seeing this campaign recognised on the global stage means so much to our team.
CHEP Network wins Global Grand Effie for Sydney Children’s Hospitals Foundation and Hospitals United for Sick Kids’ ‘Mum’s Sause’ campaign
By Ricki Green Verified| Campaign Brief Verified | |@ The campaign initially launched in 2019 as a national fundraising initiative, which saw eight children’s hospitals unify under one mission – to cure homesickness. At the time, Australians mostly donated to individual illnesses, not the hospitals that treated them.
Company Info
Campaign Brief
Australia's creative advertising magazine and blogs
'+1 212-415-2109
Founded: 1984